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May 21, 2022

Food service industry faces unprecedented labor shortage

Two weeks ago, Amelia Loftus, owner of Hidden Fortress Coffee Roasting, was on the brink of closing her cafe in Watsonville just shy of its five-year anniversary. The shop, located at the end of a sleepy business complex on Hangar Way, had been struggling to...

City seeks to expand cannabis businesses

WATSONVILLE—The Watsonville City Council on Tuesday will provide direction on major proposed modifications to the City’s cannabis laws, including the possible addition of multiple dispensaries. According to the staff report prepared for Tuesday’s meeting, the City is recommending the addition of two retail licenses as...

Local Christmas tree farm celebrates 60 years

ROYAL OAKS—It was the early 1920s when Glenn Church’s great-grandfather, Clinton King, purchased a piece of land in a heavily-wooded area of North Monterey County. Nearly 70 years old at the time, King cleared out the plot—chock full of oak trees—by hand. “Whenever I’m out here...

New pastry shop opens in downtown Watsonville

WATSONVILLE—A new bakery that offers a dazzling and colorful line of pastries, cakes, fancy cookies, cupcakes and more has recently opened in downtown Watsonville. Ricarmi Panaderia y Pasteleria at 11 East Fifth St. is the realization of a longtime dream for Ricardo Lopez and Armida...

Small businesses holding steady through pandemic, local fires

Watsonville small businesses
WATSONVILLE—First came the coronavirus in March and then the fires and smoke in August. While the CZU August Lightning Complex fire in the Santa Cruz Mountains is 100% contained, the Covid-19 pandemic continues. What have the dual disasters meant for Watsonville’s local businesses? So far,...

Shopping center on the market for nearly $15M

After two anchor tenants opened this year in the former Orchard Supply Hardware store, the shopping center is up for sale.

Business Showcase returns to Aptos

Food, gadgets, cars, safety demonstrations and more will all be under one roof, and out in the parking lot, during the annual Business Showcase.

Sushi Qu moves; East Lake evolving

WATSONVILLE—Sushi Qu, a popular sushi restaurant in East Lake Village Shopping Center, opened Tuesday in its new space just a few doors away from where they had operated for almost five years. Owner Jannie Park said she was excited about the new location that will...

Cafe Ella to be renamed ‘Strawberry Patch Cafe’

WATSONVILLE—Cafe Ella, 734 E Lake Ave., will soon be rebranding itself with a new name and design. Owners Jennifer DeVault and Erika Conrad will rename the business “Strawberry Patch Cafe” this month. The twin sister team bought the popular cafe in 2019 from founder and...

‘Catz earn top seed in CCS D-II field | High school...

It wasn’t whether or not the Watsonville High softball team was going to qualify for the Central Coast Section playoffs. The big question was where...