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Watsonville
December 1, 2024

Lowrider culture in focus

The world of lowriders—fixed up, cherried-out, shiny, classic, early day cars and trucks—will hit center stage Sunday in Watsonville with the opening reception of the latest art exhibit, “More Than Cars: Celebrating Lowrider Culture,”  at the Pajaro Valley Arts – Porter Building. The show is...

Helping those that help–Jacob’s Heart gets art supply donation

Jacob’s Heart Family Center got an extra boost on Feb. 8 when members of the West San Jose - Campbell Lions Club delivered 200 art kits to the Watsonville center. Lion’s Club members Dave Kaplow and Gayle Kludt hand delivered the kits that included drawing...

Members’ exhibit hits the walls at PV Arts

Pajaro Valley Arts 40 Years of Inspired Expression Klay Schott
Artwork by more than 130 local artists has filled the walls of the Pajaro Valley Gallery in Watsonville with Pajaro Valley Arts’ first show of the year. “2024, Pajaro Valley Arts: 40 Years of Inspired Expression,” which runs Jan. 17–Feb. 25, spans a wealth of...

Art meets nature in latest exhibit in downtown Watsonville

Judy Gittelsohn studio judy g
A new art exhibit, which includes workshops and a public tree planting, is set to open at Studio Judy G on Main Street in Watsonville on Jan. 21. “Trees to Be” features works by more than 50 artists and local organizations who deal with the...

New mural adorns Hotel Paradox in Santa Cruz

hotel paradox mural
A new 200-foot mural has gone up across the front of Hotel Paradox on Ocean Street in Santa Cruz.  Artist Jeremiah Kille, who has completed scores of large-scale murals around town, Sacramento and elsewhere, finished the work in November. The mural spans the front of the...

PHOTO: Traditional steps in downtown Watsonville

la rama watsonville plaza Estrellas de Esperanza
Musicians, dancers and the public take part in a Mexican holiday tradition called La Rama Friday night in Watsonville Plaza. The first-ever such event in Watsonville was hosted by students in the dance class, Estrellas de Esperanza, taught by Ruby Vasquez. The purpose of...

Q&A: ‘Alice By Heart’ director describes passion for theater

Alice By Heart Logo
The community is invited to see “Alice By Heart” at the Mello Center, which kicked off Nov. 24, and continues its run Dec. 2 at 7:30pm and Dec. 3 at 2pm.  This free, open-to-the-public performance is among the first productions of “Alice By Heart” outside...

Artists create ‘Curious Narratives’

curious narratives santa cruz art league
Larger than life eyeball models stare from a desk drawer; a paper bird clings to a swing inside an antique cage; a set of pastel crayons are tucked neatly into a vest pocket; globes, candles, early day photos, antlers—the visual explosion goes on and...

Study reveals economic impact of arts in Santa Cruz County

santa cruz county open studios art tour porter building josefina rocha
Arts Council Santa Cruz County announced that Santa Cruz County’s nonprofit arts and culture industry generated $68 million in economic activity in 2022, according to the newly released Arts & Economic Prosperity 6 (AEP6), a national economic and social impact study conducted by Americans...

Traditional dance performances arrive in Watsonville, Aptos

claudio naranjos vega
Students in the local dance class, Estrellas de Esperanza, taught by Ruby Vasquez, hosted an information session for the public Wednesday evening to learn about a Mexican holiday tradition called La Rama.  Maestro Claudio Naranjos Vega traveled from Vera Cruz, Mexico, to run the class...
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Watsonville kicks off Christmas season

Sierra and Derrick Rodriguez visit Santa and Mrs. Claus Saturday in East Lake Village Shopping Center during the annual Shop Small/Buy Local event. Live...