New hardware store coming to Capitola
CAPITOLA—A new branch of Outdoor Supply Hardware (OSH) is slated for a Jan. 6 opening in the former Orchard Supply Hardware store on 41st Avenue.
Ryan Odell, store manager at the Napa OSH branch, said the company will run a soft opening in the first...
Van’s Shoes finds new location
Owner Jim van Lanen said the move comes as an adjustment to the market, especially in that “more people and buying goods online.”
Fat Boy Burgers opens
Fat Boy Burgers and Grill recently opened its doors at 1467 Freedom Blvd. and was swarmed with hundreds of customers looking to dine on its tasty offerings, which include burgers, crinkle-cut fries and milkshakes.
Freedom Meat Lockers is a delight | Try This
Todd Guild
Freedom Meat Lockers
One of my favorite things to do for lunch in Watsonville is head over to Freedom Meat Lockers, which in addition to its high-quality selection of carnivores’ delights, also offers a deli counter.
Normally when I hear the word ‘deli’ I cringe,...
Community voices support for PV Arts Porter Building pitch
WATSONVILLE—More than two dozen community members at Tuesday night’s Watsonville City Council meeting showed resounding support for the Pajaro Valley Arts Council’s planned rebuild of the historic Porter Building, a City of Watsonville-owned property at the gateway of downtown. And a competing proposal from...
Owner of Nick’s TV leaves behind legacy
WATSONVILLE — For more than 30 years Nicholas Diaz spent long workdays buried in the back of televisions and other broken appliances. He was living his dream of being a neighborhood repairman.
That dream came to a horrific close Sept. 1 when he died in a car...
Cooper family buys two dealerships
WATSONVILLE—The family that owns Chevrolet Watsonville has purchased two new neighboring dealerships, giving it the lion’s share of the sales on Auto Center Drive.
The Cooper family closed the deal on Wednesday for Monterey Bay Chrysler Dodge Jeep Ram and Mid Bay Ford Lincoln.
The family...
Watsonville Staff of Life set to open March 30
WATSONVILLE—Staff of Life grocery store has for a half-century been a backbone of healthy eating and living in Santa Cruz County, selling organic food and natural products long before those concepts hit the mainstream.
Founders Richard Josephson and Gary Bascou launched the business as a...
Staff of Life market to open in East Lake Village
Staff of Life, a Santa Cruz-based natural foods store that launched nearly a half-century ago, will move into the space occupied by Super Max Discount Foods.
Beer Mule opens in Watsonville
The owners of Beer Mule were hoping for an easy “soft opening” when they announced their first night via Instagram on Saturday.
Watsonville Hospital gets temporary CEO
WATSONVILLE—The Pajaro Valley Healthcare District Board of Directors on Wednesday unanimously appointed Watsonville Community Hospital Chief Operations Officer Matko Vranjes to serve as interim...