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Watsonville
June 24, 2026

Work on E. Lake Ave./Holohan Rd. intersection expected to wrap up in July

Work continues on roadway and signal improvements at the intersection of Holohan Road and East Lake Avenue (Hwy 152). The job is part of a $4.3 million project that will rearrange the heavily traveled intersection, including  a left-turn lane and a merge lane from...

Christmas tree sellers optimistic despite national shortage

In the weeks leading up to Christmas, tree farms across the nation are thrust into the spotlight and sellers start their busiest time of year. This year, the industry is holding steady, despite a nationwide shortage that is pushing up prices. Heatwaves and fires that...

Farm Bureau names Edward Ortega Farmer of the Year

Edward Ortega of Ortega Berry Farms was recently selected by the Santa Cruz County Farm Bureau as the 2019 Farmer of the Year.

New exhibit at Aptos Library features animals to abstracts

Eighteen artworks by Watsonville artist Sefla Joseph are now on exhibit at the Aptos Public Library, along with a show by Aptos artist Diane Levin. Spread around the facility, Joseph’s works include abstract portraits done with charcoal, chalk, and ink and paintings in  acrylic/mixed media...

Local water agency works toward long-term drought solutions

  In 1983, a group of local farmers looking for ways to manage the Pajaro Valley’s groundwater basin formed the Pajaro Valley Water Management Agency (PVWMA). A year later, the agency was officially recognized by the state legislature, who tasked them to stop groundwater overdraft...

From Our Archives: Holiday Prep

Members of Native Daughters prepare for a Christmas party in Watsonville on Oct. 26, 1959. (Sam Vestal/Pajaronian file)

How to survive traveling with others

Let’s just say I’ve been around a bit and have traveled with various combinations of people from small to large groups that have included family, friends, colleagues, and mates; yes, it can make or break a trip. I have traveled on my own too,...

Apple season in full swing at Pista Farmlands

Apple harvest is underway, and at Pista Farmlands in the Pajaro Valley, the season is shaping up to be a bountiful one. Pista Farmlands is a 75-acre plot of land about one parcel northwest of Watsonville, consisting mostly of apple orchards that supply fruit to...

Supervisor Friend hosting tele-town hall to discuss farmworker protections

Zach Friend
Santa Cruz County Supervisor Zach Friend tonight will host a tele-town hall from 6-7pm with guest Tom AmRhein to talk about the Santa Cruz County Farm Bureau’s response to the Covid-19 pandemic. AmRhein, the former president of the Farm Bureau and the current chair of...

From Our Archives: Martinelli production line

A worker monitors the bottling process of apple juice at S. Martinelli & Co. in Watsonville on March 23, 1954.
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Pajaro Valley Health Care District seeks applicants for Measure N oversight...

The Pajaro Valley Health Care District is seeking community members to serve on the Measure N Citizens’ Oversight Committee, which monitors spending of bond...