Pajaro Valley Chamber of Commerce & Agriculture announces 2025 Awards
Every year, the Pajaro Valley Chamber of Commerce & Agriculture selects the people, organizations and events that help shape the vibrant community that is Watsonville.
All of the awardees will be honored at an awards ceremony in July. Stay tuned to the Pajaronian for the...
Holiday lights show opens at fairgrounds
For the past year, volunteers at the Santa Cruz County Fairgrounds have been working to build up the annual holiday lights show.
Now in its fifth year, the show—now called Sparky’s Holiday Lights—draws people from around the county to drive through the lighted fairgrounds.
It is...
Sutter invests $1M into affordable housing project
SANTA CRUZ—Santa Cruz Community Health (SCCH) and Dientes Community Dental Care on March 6 announced a $1 million dollar investment from Sutter Health into the construction and operation of a mixed-use affordable housing project in Live Oak.
The project at 1500 Capitola Road includes a...
Watsonville High campus gets touch-ups
WATSONVILLE—Work continues at the Watsonville High School campus to upgrade its appearance, bolster street safety and create new study spots for students.
The new features include a nearly 200-foot circumference shade structure installed three weeks ago between the gym and Geiser Field.
“It creates a space...
Freedom Rotary boosts local park
Flodberg Park lies in the center of a neighborhood at the end of Alvarado Street, a tiny place with a grassy field, a blacktop, a play structure and tables for picnics.
There is also a long, colorful mural along a fence abutting the park, as...
Community clean-up targets trash one neighborhood at a time
City and county officials teamed up with community volunteers Thursday morning on a two-hour trash roundup along Westridge Drive as part of ongoing community clean-up efforts by the office of Supervisor Felipe Hernandez.
Armed with trash pinchers, buckets and bags, about two dozen people, including...
Two arrested after high-speed chase ends in Watsonville
Two men are in custody after a high-speed car chase that reached 150 miles per hour Wednesday in Watsonville.
The incident began on Highway 1 at Freedom Boulevard when police attempted to stop a white Buick Envista for traffic code violations.
The driver fled, triggering a...
Locals mark twentieth anniversary of 9/11 attacks
WATSONVILLE—It has been two decades since terrorists crashed two hijacked passenger planes into the Twin Towers in Manhattan, one into the Pentagon in Arlington, Virginia and a fourth into a field in Pennsylvania.
The coordinated attacks by Al-Qaeda terrorists left 2,977 people dead, and sparked...
Spanish virtual roundtable to discuss Latinas’ role as caregivers
SANTA CRUZ COUNTY—In honor of International Women’s Month, Hospice of Santa Cruz County (HSCC) and the Hospice Giving Foundation (HGF) will host a free virtual roundtable on March 24.
“The Role of Latina Women in the Care of Parents and Grandparents” will be held from...
Reward offered, video released in kidnapping case
PLEASURE POINT—The Santa Cruz County Sheriff’s office on Wednesday released a video of the suspects who allegedly kidnapped a man from his Pleasure Point home last month and then killed him.
Tushar Atre, 50, was kidnapped from his upscale oceanfront home on Oct. 1 around...
Aptos girls soccer standout Alexa Castañeda commits to Fresno State
Aptos High senior Alexa Castañeda has left behind an everlasting legacy on campus after four phenomenal years on the pitch with the girls soccer...





















