Community

MEET AND GREET - Watsonville Police officer Sergio Bañuelos converses with Micaela Henson, David Hernadez and their chill Melissa Friday outside the Police Department during the first Coffee With a Cop. The free, informal gathering serves as an arena for the community to engage...

A new program launched by the California Marine Sanctuary Foundation (CMSF), ReGen Monterey and Flipping Iron, Inc. is joining a growing effort to recycle more plastic from local farms and ranches. CMSF, an organization aiming to protect California’s coastal ecosystems and communities, conducted an assessment...

The Never Forget Memorial Relay was held Sunday in Aptos Village Park. The eighth annual  event featured 33  teams of four from police and fire departments, California State Parks, the Santa Cruz County District Attorney’s Office, the county Probation Department and others whose teams...

WATSONVILLE—The Land Trust of Santa Cruz County recently announced that it secured a conservation easement for the 178-acre Tynan Ranch, located one-half mile from the current urban growth line of the City of Watsonville off of Lakeview Road. Tynan Ranch has been in production for...

Business at California Pajarosa Floral, one of Watsonville’s last remaining large flower growers, has altered drastically since the outbreak of Covid-19 last year. Already dealing with an evolving industry before the pandemic due to growth in offshore production, things came to a sudden halt at...

CENTRAL COAST—Executive director of the Ecological Farming Association (EcoFarm) Andy Fisher had only been in the position for six months before the pandemic hit California.  Fortunately, Fisher and his team had been able to hold their 40th annual conference in Pacific Grove that January. But...

WATSONVILLE—In December, the Pajaro Valley Water Management Agency (PVWMA) Board of Directors approved a $1.2 million water conservation program aimed at further bolstering the efforts already in place by farmers. PVWMA is partnering with the Resource Conservation District of Santa Cruz County (RCD) and the...

According to the California Strawberry Commission, about 90% of all strawberries in the U.S. are grown in California. The fruit thrives in the state, due to its need for year-round moderate weather, which allows its roots to grow strong and stable.  On the Central Coast, consistent...

WASHINGTON, D.C.—U.S. Secretary of Agriculture Sonny Perdue announced March 17 a collaboration with the Baylor Collaborative on Hunger and Poverty, McLane Global, PepsiCo and others to deliver nearly a million meals per week to students in a limited number of rural schools closed due...

WATSONVILLE—While some will be celebrating the birthday of activist and labor leader Cesar Chavez on March 31, a major raspberry grower in Watsonville will close its doors, and hundreds of employees will be laid off. A representative at Premiere Raspberries, LLC confirmed the closure Thursday...