Focus on Agriculture

Strawberry season in the Pajaro Valley is in full swing, and experts are reporting that demand has steadily increased despite a difficult kickoff. As the Covid-19 pandemic hit the California region in mid-March, strawberry producers initially saw a spike in sales. But it was soon...

WATSONVILLE—California’s strawberry season is coming to a close. While sales remained strong throughout the summer, growers have seen production dip slightly. Carolyn O’Donnell, communications director for the California Strawberry Commission (CSC), said that after the season’s initial hardships, things eventually leveled off and demand actually...

The California Certified Organic Farmers Foundation is poised to help organic farmers recover from the unprecedented wildfires burning across the West Coast, including CCOF’s hometown of Santa Cruz.  The Bricmont Hardship Assistance Fund gives grants to organic business owners affected by hardships of all kinds,...

San Luis Obispo 1st District Supervisor John Peschong said May 9 that the local farm stand that has been the centerpiece of a large grassroots rescue effort has been given until Oct. 1, the end of the growing season, to find a new and lawful location.

Like many agricultural businesses in the Pajaro Valley, Sambrailo Packaging, the Watsonville-based packaging company that has been involved in the agricultural industry for the past 94 years, got its start in apples.

Celebrate the “Summer of Love” at the 81st Annual Monterey County Fair, Aug. 31 to Sept. 4, in Monterey, where more than 75,000 fairgoers are expected to come together for fun activities and events at the fairgrounds nestled on 22 oak-studded acres in the city.

CALIFORNIA—Five California Congress members, including Zoe Lofgren (District 19) and Jimmy Panetta (District 20) have unveiled a House bill to provide a path to citizenship for undocumented farmworkers. In an Oct. 30 “tele-press conference,” Lofgren and Panetta said their Farm Workforce Modernization Act would provide...

WATSONVILLE—Pajaro Valley’s agriculture businesses and the employees that keep them running are starting to feel the heat, literally. Rising temperatures and more frequent heat waves and wildfires are growing concerns for farmers in the typically cool, coastal stretch of land that overlaps Santa Cruz and...