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Watsonville
March 3, 2026

Pajaro Valley Arts forms online community art gallery

While the Pajaro Valley Arts gallery in Watsonville has remained shuttered during the ongoing shelter-in-place order, its staff and members continue to find ways to stay creative. This has included expanding the organization’s social media presence and moving its latest exhibit, “Campesinos: Workers Of the...

Photo story: Travel trailer burns

A crew from Cal Fire knocks down a fire that fully engulfed a travel trailer Tuesday in Watsonville. No injuries were reported in the 2:40pm incident in a field behind Orchard Park Market at the corner of East Lake Avenue and Holohan Road. An...

New ice cream shop to open in Aptos

Bruster's aptos ice cream
APTOS—Sometime in the summer, Mid-County will have a new ice cream shop, a walk-up establishment near the heart of Aptos Village. Bruster’s Real Ice Cream—headquartered in Pennsylvania with 200 locations throughout the U.S. and in South Korea—features 24 flavors that are hand-made on-site daily, says...

Trump rescinding DACA program protecting young immigrants

President Donald Trump on Tuesday began dismantling the government program protecting hundreds of thousands of young immigrants who were brought into the country illegally as children. Attorney General Jeff Sessions declared the Obama administration's program "an unconstitutional exercise of authority" that must be revoked.

 Invasive mosquito identified in Boulder Creek

An invasive mosquito that has the potential to spread several dangerous diseases has been found recently in Boulder Creek, and the Santa Cruz County Mosquito & Vector Control department is “initiating a full response” to get a bead on the extent of the problem...

Watsonville police investigating fatal shooting on Green Valley Road

watsonville man shot green valley
WATSONVILLE—A Watsonville man died Thursday night after he was shot while driving a car on South Green Valley Road. Michelle Pulido, spokeswoman for the Watsonville Police Department, said a preliminary investigation indicates the victim was driving west on South Green Valley toward Main Street between...

Iconic Santa Cruz florist expands into East Lake Village

Ferrari Florist Brian Marilyn Piazza
WATSONVILLE—On Dec. 1, the East Lake Shopping Center in Watsonville welcomed its newest addition. Ferrari Florist, located at 928 East Lake Ave., is now the third store for the 74-year-old business in Santa Cruz County.  Five years ago, Brian and Marilyn Piazza noticed that a...

Noche de Brillo shines

Thousands of people came to downtown Watsonville on Dec. 14 for the first-of-its-kind Noche de Brillo celebration. The free family-friendly evening included a snow play area, lights, crafts hosted by local nonprofits, a holiday market, live entertainment, photos with Santa and a light parade....

Dog training club’s donation helps sick puppy

A sick puppy was treated back to health thanks to the Monterey Bay Dog Training Club’s “Gifts from the Heart” project.

County looking to spend $10 million on homelessness programs

Santa Cruz County homeless advocates on Friday released a request for proposals to help address the growing number of people living on the streets. At stake is $889,000 from the California Emergency Solutions and Housing program and nearly $9.7 million from the Homeless Emergency Aid Program.
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Pajaro Valley Unified School District teachers and staff are joined by community supporters early Tuesday morning at The Towers in Watsonville to rally against teacher layoffs.

Protest of teacher layoffs continue

Several dozen Pajaro Valley Unified School District teachers and staff were joined by community supporters early Tuesday morning at The Towers in Watsonville to...