Farm Bureau names Edward Ortega Farmer of the Year
Edward Ortega of Ortega Berry Farms was recently selected by the Santa Cruz County Farm Bureau as the 2019 Farmer of the Year.
Senior researcher joins Farm Fuel team
Dr. Joji Muramoto recently joined Farm Fuel part-time as senior researcher/consultant to conduct research improving the efficiency of mustard seed meal and ASD applications and products.
PVWMA to bolster water conservation efforts
WATSONVILLE—In December, the Pajaro Valley Water Management Agency (PVWMA) Board of Directors approved a $1.2 million water conservation program aimed at further bolstering the efforts already in place by farmers.
PVWMA is partnering with the Resource Conservation District of Santa Cruz County (RCD) and the...
Sambrailo sees major growth in sustainable packaging line
WATSONVILLE—When Santa Cruz-based natural foods store Staff of Life opened its second location in Watsonville in March, employees from Sambrailo were pleased to see their products featured front and center.
Fresh, organic vegetables and fruit in the store’s produce aisle were nestled inside Sambrailo’s sustainable...
California Strawberry Commission supports every aspect of the industry
The record-breaking 2017 rainy season gave rise to many challenges and opportunities for California farmers. Some crops were waterlogged, unable to thrive in such wet conditions. But as for the Pajaro Valley’s primary crop — strawberries — this past winte
Motorcyclist dies in crash on Buena Vista Drive
A 29-year-old Watsonville man died Thursday evening when he lost control of his motorcycle and smashed into a fence.
California Highway Patrol officer Israel Murillo said officers responded to a report of a crash on Buena Vista Drive west of Bradford Road.
The man, identified as...
Monterey County Fair announces 2017 award winners
The 81st Annual Monterey County Fair, held Aug. 31-Sept. 4, has announced the winners of its Home Arts Sweepstakes, Assorted Home Arts Awards and Gardens and Floriculture department awards, as well as the local 4-H and FFA club winners.
New bill would provide $500M to agricultural fairs
SACRAMENTO—Earlier this month, Congressman Jimmy Panetta (D-Carmel Valley), Representatives Billy Long (R-MO), Mike Levin (D-CA), and Dan Newhouse (R-WA) introduced bipartisan legislation aiming to help preserve agricultural fairs across the country and offset the devastating financial losses they have experienced due to Covid-19.
The Agricultural...
Leaders selected for 2020 Focus Agriculture class
WATSONVILLE—A group of 21 community leaders have been selected for Class 31 of the Focus Agriculture program.
The “first-in-the-nation” program, created by Watsonville’ Agri-Culture organization, is designed to teach community leaders about agriculture in Santa Cruz County and the Pajaro Valley.
After receiving a number...
Female growers and innovators to be featured at EcoFarm 2019
Conference to feature wide range of women-focused events, feature female panelists and keynote speakers.
PV’s Lara-Alvarez named Santa Lucia’s top player | All-PCAL football
In 2024, Pajaro Valley senior Benito Lara-Alvarez was primarily on the defensive side of the ball for the Grizzlies.
Prior to the start of this...





















