Focus on Agriculture

WATSONVILLE—Juan Herrera has been keeping busy since he graduated from Watsonville High School (WHS) in 2021. After landing a job with K&D Landscaping while still in school, Herrera rose up through the ranks, starting in the maintenance crew and finally working on larger residential and...

Ellie Dyt knows a lot more about the California Dairy Industry than most seventeen-year-old high schoolers. Dyt was raised on a dairy farm her whole life in the small town of Crows Landing, home to thousands of dairy cows, gaining first-hand experience by working there...

WATSONVILLE—Guy George has been selected as the 2022 Farmer of the Year by the Santa Cruz County Farm Bureau. The annual award is presented to farmer(s) who have contributed “beyond their normal farming duties to help the community,” according to SCFB.  George has been farming in...

MONTEREY COUNTY—Monterey County agriculture’s gross production value bounced back by 4.8% in 2021 to just over $4.1 billion, despite the ongoing Covid-19 pandemic that also resulted in supply chain shortages. This increase represents a $190 million rise from 2020, when the gross production value was...

Since 2017, Esperanza Community Farms in Watsonville has provided affordable organic produce to hundreds of local families, while aiming to promote healthy eating, sustainability and economic justice.  And now, thanks to a $50,000 grant from the No Kid Hungry Centering Equity Fund, Esperanza has linked...

WATSONVILLE—A new pilot program to inform residents of hazardous pesticide applications at area farmlands, under the umbrella of the Santa Cruz County Agricultural Commissioner’s Office, will go into motion in August.  The program was outlined by Agricultural Commissioner Juan Hidalgo at a community meeting at...

One year after announcing a new research and development partnership to grow strawberries indoors, Watsonville-based Driscoll’s and Plenty Unlimited Inc. are building a new indoor vertical strawberry farm.  Together, the companies aim to accelerate the growth of Driscoll’s top crop by using Plenty’s growing platform. According...

WATSONVILLE—A group of residents from Watsonville's senior neighborhoods gathered at the Pajaro Village Club House last week to hear a presentation on pesticide use, and on an upcoming pilot project to notify residents on nearby applications. Hosted by the Center for Farmworkers Families, Safe Ag...

In 2021, biotech company Blume Industries (BI) and Whiskey Hill Farms (WHF) became recipients of The Farmer Rancher Grant, a major grant from the U.S. Department of Agriculture’s (USDA) Western Division of Sustainable Agriculture Research and Education (SARE). The grant aims to support farmers and...

In 2014 Elizabeth Hoover, associate professor in Environmental Science, Policy, and Management at UC Berkeley, set out on a road trip across the U.S. Hoover covered 20,000 miles over four months, visiting 29 different Indigenous communities and asking everyone she met one question: How do...