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Watsonville
November 13, 2025

Land Trust plans Rocks Ranch conservation

AROMAS—The Land Trust of Santa Cruz County plans to protect nearly all of the 2,640-acre Rocks Ranch in Aromas from development, the organization announced Feb. 11. The ranch has been in the spotlight recently following the San Benito County Supervisors’ intent to rezone a portion...

Assemblymember Rivas urges Gov. Newsom for more farmworker relief

Watsonville farmworkers
By Jazmine Juarez, Special to the Pajaronian WATSONVILLE—Assemblymember Robert Rivas (D-Hollister) is calling on Gov. Gavin Newsom to take urgent steps to protect farmworkers and the food supply chain in the wake of COVID-19.  Following reports of 41 agricultural workers being diagnosed with COVID-19 in...

County agriculture copes with heat, fires

The worst wildfires in California’s history have burned more than 3 million acres, about 3 percent of the state’s total acreage, and included Santa Cruz County vineyards, orchards and tree farms. The fires scorched fields, destroyed barns, melted irrigation lines and disrupted power, water...

Bill bolstering wildfire protections for farmworkers advances

SACRAMENTO—A bill that would increase protections for California’s farmworkers during hazardous smoky conditions created by seasonal wildfires is making its way through the state legislature. Assembly Bill 73, also known as the Farmworker Wildfire Smoke Protections Act, recently passed the Assembly Committee on Labor and...

Strawberry Commission reports healthy fruit, high demand

According to the California Strawberry Commission, about 90% of all strawberries in the U.S. are grown in California. The fruit thrives in the state, due to its need for year-round moderate weather, which allows its roots to grow strong and stable.  On the Central Coast, consistent...

Santa Cruz’s Charlie Hong Kong serves lunch to local farmworkers

lakeside lunch
WATSONVILLE—About two dozen farmworkers settled in on picnic tables at a Lakeside Organic Gardens field Wednesday for a fresh, healthy lunch featuring the very crops they harvest.  The meal was prepared by Charlie Hong Kong, a Santa Cruz Asian fusion restaurant that was Lakeside’s first...

Paso Robles Lavender Festival returns

Far more than just a pretty face, lavender — with its tiny purple blooms and distinctive perfume — has become one of the most popular plants all across the county. To celebrate its many purposes, the Central Coast Lavender Growers Association and Paso Rob

Bargetto Winery releases 2014 'La Vita' blend

June 10 marked the 17th annual release of Bargetto Winery’s “La Vita” wine.

Farmworker communities applaud chlorpyrifos cancellation

On the morning of Aug. 14 the Gavin Newsom administration filed accusations against Dow and other manufacturers of the neurotoxic pesticide chlorpyrifos.

Local grower on cutting edge of organic farming

WATSONVILLE—About 200 people disembarked three large charter buses on Green Valley Road in Watsonville early Wednesday morning as part of the EcoFarm Bus Tour, a kickoff to the EcoFarm Conference in Pacific Grove this week.  The tour was visiting Strong Agronomy, a management company that...
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PVUSD trustees mull more than 150 layoffs

In the middle of more than an hour of public comment Wednesday during the Pajaro Valley Unified School District Board of Trustees meeting, Gabriel...

A day to honor veterans

From our archives: Funds drive