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A new program launched by the California Marine Sanctuary Foundation (CMSF), ReGen Monterey and Flipping Iron, Inc. is joining a growing effort to recycle more plastic from local farms and ranches. CMSF, an organization aiming to protect California’s coastal ecosystems and communities, conducted an assessment...

During the pandemic, a white-haired man pulled up to Taqueria Mi Tierra 2 on Freedom Boulevard and began to honk his horn, believing that a carhop would come out to take his order.  The man was remembering the days when the building was still the...

Peanut brittle, milk, dark and white chocolates, pecan buds, hazelnut truffles, butterscotch squares, chocolate walnut fudge—does this list have your attention? If so, good news is here: See’s Candies has opened a pop-up store in Watsonville as a test run. Situated in Watsonville Square, a few...

PAJARO VALLEY—As the intense series of atmospheric river storms wane, many farmers and agriculture workers across the state of California are left reeling from flood impacts. Many streams, creeks and major rivers in Northern and Central California overflowed their banks during the deluge, sending water...

WATSONVILLE—A Watsonville man was shot early Monday morning in front of a home on the 100 block of Paseo Drive in Watsonville. Watsonville Police Sgt. Brian Fulgoni said police received a call around 2am about some form of disturbance. Around that time police also received...

WATSONVILLE—Watsonville-based organization Farm Discovery at Live Earth announced that it raised $87,800 at its annual benefit dinner on Sept. 24. “Mesa: Farm Discovery Fall Feast in the Fields” was held at Live Earth Farm in Watsonville, and drew attendance from across the region. Guests were...

In the past three years, Little Trends Boutique has gone from a small online operation, where its co-owners would load up their kids in their cars and deliver clothing orders to customers, to a rapidly growing business with multiple employees and seasonal family-friendly events...

The Santa Cruz County Farm Bureau (SCCFB) was honored with five County Activities of Excellence Awards, and was a finalist in the statewide Innovator Awards at the California Farm Bureau’s 104th meeting in early December. A local delegation of five attended the annual meeting in...

California Attorney General Rob Bonta was in Santa Cruz County on Thursday to announce the arrest of 22 people who are facing a total of 32 felony charges stemming from multiple burglaries of marijuana dispensaries throughout the Bay Area. Dubbed “Operation Sticky Fingers,” the arrests...

A newly formed community group with the vision of reducing the use of pesticides in the Pajaro Valley is taking on international berry giant Driscoll’s. The Campaign for Organic and Regenerative Agriculture (CORA) recently sent a letter to Driscoll’s CEO Miles Reiter calling for the...