Community

Four Winds Growers, a fourth-generation, family-run business in Watsonville specializing in citrus trees, has seen major growth in sales since the start of the Covid-19 pandemic.  Aaron Dillon, who runs the business with his siblings, says that the surge is likely due to people who...

The Agriculture and Land-Based Training Association (ALBA) aims to give opportunities to aspiring farmers through various training programs. In the classroom and on the field, students at ALBA are taught everything from crop planning to business management.

Work continues on roadway and signal improvements at the intersection of Holohan Road and East Lake Avenue (Hwy 152). The job is part of a $4.3 million project that will rearrange the heavily traveled intersection, including  a left-turn lane and a merge lane from...

WATSONVILLE—About 200 people disembarked three large charter buses on Green Valley Road in Watsonville early Wednesday morning as part of the EcoFarm Bus Tour, a kickoff to the EcoFarm Conference in Pacific Grove this week.  The tour was visiting Strong Agronomy, a management company that...

The City of Watsonville, Watsonville Wetlands Watch (WWW), and Community Arts & Empowerment are teaming up to design and install a new mosaic mural for the entrance wall of the new Nature Center scheduled to open in Ramsay Park in late 2025.  The artwork includes...

CALIFORNIA—Assemblymember Robert Rivas (D-Hollister) has been named Chair of the Assembly Agriculture Committee by Speaker Anthony Rendon (D-Lakewood). Raised in farmworker housing, Rivas represents the 30th Assembly District, which includes the agriculture-rich Salinas and Pajaro valleys on the Central Coast.  “My district is known as...

WATSONVILLE—Juan Herrera has been keeping busy since he graduated from Watsonville High School (WHS) in 2021. After landing a job with K&D Landscaping while still in school, Herrera rose up through the ranks, starting in the maintenance crew and finally working on larger residential and...

The 40th-annual Mother’s Day Run and Walk is set for Sunday morning at Pinto Lake County Park.  The event serves as a fund-raise for Pajaro Valley Shelter Services in Watsonville. The event includes a 1K Kids Run Fun, 5K Run & Walk and a 10K Run,...

SANTA CRUZ COUNTY—The 2020 Crop Report for the County of Santa Cruz has been released, detailing the region’s agricultural commodities during one of the most challenging years on record. The Crop Report is presented each year by Agricultural Commissioner Juan Hidalgo through the Department of...

Open Farm Tours (OFT) returns Oct. 8 and 9, offering the community a chance to visit organic farms, meet local farmers and learn about how their food is grown. The event, which has been held for the past nine years, is more than doubling the...