Strawberries once again take top spot as crop values rise
MONTEREY COUNTY—Monterey County agriculture’s gross production value bounced back by 4.8% in 2021 to just over $4.1 billion, despite the ongoing Covid-19 pandemic that also resulted in supply chain shortages.
This increase represents a $190 million rise from 2020, when the gross production value was...
Farm Bureau names Edward Ortega Farmer of the Year
Edward Ortega of Ortega Berry Farms was recently selected by the Santa Cruz County Farm Bureau as the 2019 Farmer of the Year.
Local grower on cutting edge of organic farming
WATSONVILLE—About 200 people disembarked three large charter buses on Green Valley Road in Watsonville early Wednesday morning as part of the EcoFarm Bus Tour, a kickoff to the EcoFarm Conference in Pacific Grove this week.
The tour was visiting Strong Agronomy, a management company that...
A chat with Integrity Wines’ Mark Hoover
Integrity Wines, located at the Watsonville Municipal Airport, has been in Watsonville for two years.
Purple power
Turning onto Bonny Doon Road from Highway 1 north of Santa Cruz, one can expect a number of different sights and smells. Wildflowers flank the paved road at first, pushing out onto the pavement persistently. Then there are damp, cool redwood groves. After
Apple harvest wraps up at historic Corralitos orchard
It has not been an easy harvest season for California apples. When temperatures shot up into the 100s in August and September, sparking wildfires across the state and harming numerous agricultural commodities, apples were one of the hardest-hit crops. The fruit is susceptible to...
Orchard offers u-pick roses, outdoor fun
There is now a new way to assemble your own bouquet of roses, thanks to a pick-your-own rose venue at Birdsong Orchards in Watsonville.
Owner Nadine Schaeffer said she is growing dozens of varieties of roses on her 8-acre parcel where she also tends to...
Driscoll’s to build first commercial vertical strawberry farm
One year after announcing a new research and development partnership to grow strawberries indoors, Watsonville-based Driscoll’s and Plenty Unlimited Inc. are building a new indoor vertical strawberry farm.
Together, the companies aim to accelerate the growth of Driscoll’s top crop by using Plenty’s growing platform.
According...
Farmworkers worked despite positive Covid-19 tests for fear of job loss, study shows
CENTRAL COAST—Many Monterey County farmworkers are going to work despite testing positive for the novel coronavirus, and some of those laborers are doing so because they are concerned about losing their job, their pay or because their employer told them to.
That’s according to the...
50 years at the UCSC Farm & Garden
Orin Martin says his favorite thing about the Alan Chadwick Garden at UC Santa Cruz is its diversity.
ICE becomes an autocratic tool
It is generally accepted that, historically, a common survival strategy for autocratic leaders includes forming a personal paramilitary support group. These groups serve to...






















