Embracing a tradition
On Wednesday, Sept. 13 the Santa Cruz County Fairgrounds will open its gates once again for five days of family-friendly fun.
Education to empower
The Agriculture and Land-Based Training Association (ALBA) aims to give opportunities to aspiring farmers through various training programs. In the classroom and on the field, students at ALBA are taught everything from crop planning to business management.
Fundraiser benefits Open Farm Tours
Tickets are now on sale for "Hot Cuban Nights!", a fundraiser dinner dance to benefit Open Farm Tours in Corralitos.
True Leaf named Second Harvest’s top donor
In a roomful of elected officials and non-profit agencies from all corners of Santa Cruz County, Second Harvest Food Bank revealed San Juan Bautista-based True Leaf Farms as its choice for 2019 Food Industry Donor of the Year.
The ceremony served as the lunch event...
Four Winds Growers sees uptick in sales during pandemic
Four Winds Growers, a fourth-generation, family-run business in Watsonville specializing in citrus trees, has seen major growth in sales since the start of the Covid-19 pandemic.Â
Aaron Dillon, who runs the business with his siblings, says that the surge is likely due to people who...
USDA announces new feeding program
WASHINGTON, D.C.—U.S. Secretary of Agriculture Sonny Perdue announced March 17 a collaboration with the Baylor Collaborative on Hunger and Poverty, McLane Global, PepsiCo and others to deliver nearly a million meals per week to students in a limited number of rural schools closed due...
Monterey Bay Rose Society’s pruning workshops begin
CENTRAL COAST—The California cut flower industry has changed drastically in the last 30 years. Once controlling more than half of cut flower sales in the U.S., it has gradually been overtaken by competition from overseas growers.
The Pajaro Valley, once a mecca of rose growing,...
Salinas Valley resident named Organic Farmer of the Year
Israel Morales Sr. of JV Farms Organic in Soledad will receive the Organic Farmer of the Year Award at the Organic Trade Association’s Leadership Awards on Sept. 11. in Baltimore, Md.
Farm Bureau endorses water legislation
Water legislation recently introduced in the U.S. Senate recognizes the continued crisis facing water reliability in the West, according to the California Farm Bureau Federation (CFBF).
A chat with Integrity Wines’ Mark Hoover
Integrity Wines, located at the Watsonville Municipal Airport, has been in Watsonville for two years.
Community comes together to repaint Black Lives Matter mural
More than 40 volunteers spent hours Saturday refreshing the massive Black Lives Matter street mural that is sprawled along Center Street in front of...