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Watsonville
July 9, 2025

Four Winds Growers sees uptick in sales during pandemic

Four Winds Growers, a fourth-generation, family-run business in Watsonville specializing in citrus trees, has seen major growth in sales since the start of the Covid-19 pandemic.  Aaron Dillon, who runs the business with his siblings, says that the surge is likely due to people who...

PVWMA to bolster water conservation efforts

pvwma water conservation
WATSONVILLE—In December, the Pajaro Valley Water Management Agency (PVWMA) Board of Directors approved a $1.2 million water conservation program aimed at further bolstering the efforts already in place by farmers. PVWMA is partnering with the Resource Conservation District of Santa Cruz County (RCD) and the...

Local nursery buzzing amidst pandemic, winter months

With most people staying close to home during the pandemic, looking for things to do and ways to stay safe, local nurseries have seen an uptick in customers. Stay-at-home orders have prompted many to find new hobbies—and gardening has been a popular choice. Sierra Azul...

USDA announces increase to CalFresh benefits

WATSONVILLE—Starting on Oct. 1, anyone receiving Supplemental Nutrition Assistance Program (SNAP) benefits, known in California as CalFresh, will see a slight increase to the amount they receive each month. The changes to the federal Thrifty Food Plan comes thanks to the U.S. Department of Agriculture...

Open Farm Tours to return this weekend

Open Farm Tours
PAJARO VALLEY—Open Farm Tours returns this Saturday and Sunday to the greater Pajaro Valley, with eight local farms participating in two days of events.  Originally started in 2014 as the Corralitos Open Farm Tour, the event has continued to grow and add more farms from...

Rose Society to kick off pruning classes this weekend

WATSONVILLE—The Monterey Bay Rose Society (MBRS) will once again be holding its annual series of free rose pruning classes at various locations across the region. Things kick off Saturday at 10:30am at the Display Rose Garden at the Santa Cruz County Fairgrounds, 2601 E. Lake...

Mayor's Update, March 2019

Keeping up with Watsonville

A look at Fred Korematsu Day | On My Mind

For some folks, yesterday was Jan. 30, a Thursday. Another day checked off the calendar. But for others, especially in the Japanese-American community, that day chimes in the history books as the first day in the U.S. named after an Asian American, Fred Korematsu...

Serving Nuestra Ciudad

The Pajaronian
The COVID-19 crisis has without a doubt been a challenging ordeal. Our businesses are suffering, our neighbors are struggling to make ends meet and there do not seem to be many quick solutions to the problems created by this tricky, highly-infectious virus. Yet, the...

Local actions matter in battle with climate change

felipe hernandez watsonville
By Felipe Hernandez, Watsonville City Councilman We face a sobering reality.  For those of us who came of age in the 20th century, the existential threat of climate change that we debated theoretically and at great length will be lived by the children being born...
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Community invited to National Night Out

The public is invited to National Night Out, a series of gatherings held in communities throughout Santa Cruz County on Aug. 5 from 3-7pm. National...