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February 4, 2023

Apple season in full swing at Pista Farmlands

Apple harvest is underway, and at Pista Farmlands in the Pajaro Valley, the season is shaping up to be a bountiful one. Pista Farmlands is a 75-acre plot of land about one parcel northwest of Watsonville, consisting mostly of apple orchards that supply fruit to...

California FarmLink receives $500K from Wells Fargo

APTOS—Wells Fargo has announced a boost to diverse small businesses with $1.7 million in grants from its Diverse Community Capital program, which offers capital and technical assistance to minority-owned small businesses through Community Development Financial Institutions (CDFIs).  “Diverse small businesses face unique challenges to start...

Strawberry Commission reports healthy fruit, high demand

According to the California Strawberry Commission, about 90% of all strawberries in the U.S. are grown in California. The fruit thrives in the state, due to its need for year-round moderate weather, which allows its roots to grow strong and stable.  On the Central Coast, consistent...

A celebration of achievement

Members and staff of the Land Trust of Santa Cruz County came together at Watsonville Slough Farm on Aug. 5 to commemorate the work they've accomplished.

Embracing a tradition

On Wednesday, Sept. 13 the Santa Cruz County Fairgrounds will open its gates once again for five days of family-friendly fun.

Congressman Panetta announces farmworker aid

jimmy panetta farmworkers
ROYAL OAKS—Congressman Jimmy Panetta was on the Central Coast Thursday, touting two pandemic assistance programs he helped pass that will benefit agriculture workers and the industries that employ them. The Pandemic Response and Safety (PRS) Grant Program will provide $650 million in grants to food...

Sambrailo Packaging opens agricultural supply store

Agricultural packaging company Sambrailo Packaging has opened a new agriculture supply store at its packing and receiving location in Watsonville.

EcoFarm bus tour rolling through Pajaro Valley

WATSONVILLE—Three organic Pajaro Valley farms will be featured in the 2020 EcoFarm Conference bus tour Wednesday—and a handful of seats are still available. Participants will visit Lakeside Organic Gardens, JSM Organics and Coastal Sun Cannabis/Moon Berry Farm during the tour, which kicks off the...

Supervisor Friend hosting tele-town hall to discuss farmworker protections

Zach Friend
Santa Cruz County Supervisor Zach Friend tonight will host a tele-town hall from 6-7pm with guest Tom AmRhein to talk about the Santa Cruz County Farm Bureau’s response to the Covid-19 pandemic. AmRhein, the former president of the Farm Bureau and the current chair of...

Farmers markets bounce back

Grocery shopping is a different experience than what it was before the Covid-19 pandemic. Between long lines and being in close-quarters, navigating an indoor store can be a challenging and not altogether comfortable experience.  This is why many farmers markets across the Monterey Bay campaigned...

Locals shine at Central Coast All-Star game | High school football

SALINAS—It’s been more than two months since Pajaro Valley High senior Eric Viveros last suited up in a Grizzlies football uniform. However, the itch to...