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February 18, 2025
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Four Winds Growers sees uptick in sales during pandemic

Four Winds Growers, a fourth-generation, family-run business in Watsonville specializing in citrus trees, has seen major growth in sales since the start of the Covid-19 pandemic.  Aaron Dillon, who runs the business with his siblings, says that the surge is likely due to people who...

EcoFarm bus tour rolling through Pajaro Valley

WATSONVILLE—Three organic Pajaro Valley farms will be featured in the 2020 EcoFarm Conference bus tour Wednesday—and a handful of seats are still available. Participants will visit Lakeside Organic Gardens, JSM Organics and Coastal Sun Cannabis/Moon Berry Farm during the tour, which kicks off the...

Kindergarteners visit Watsonville’s Crystal Bay Farm

WATSONVILLE—Thick fog rolled in and blanketed Crystal Bay Farm Wednesday morning, but the fields of the farm were teeming with life. A group of kindergarteners from Valencia Elementary School in Aptos, along with parents and teacher Karen Richmond, were visiting the organic farm  just off...

Pioneer Organic farmers to field test new organic strawberry starts

In recognition of their research to improve organic strawberry farming systems, Organic Advocacy and Farm Fuel Inc. have been awarded a grant to study organic strawberry transplant (start) performance in Santa Cruz and Monterey counties.

Paso Robles farm stand to stay open until Oct. 1

San Luis Obispo 1st District Supervisor John Peschong said May 9 that the local farm stand that has been the centerpiece of a large grassroots rescue effort has been given until Oct. 1, the end of the growing season, to find a new and lawful location.

Farmworkers worked despite positive Covid-19 tests for fear of job loss, study shows

CENTRAL COAST—Many Monterey County farmworkers are going to work despite testing positive for the novel coronavirus, and some of those laborers are doing so because they are concerned about losing their job, their pay or because their employer told them to. That’s according to the...

Farm Discovery at Live Earth raises $87K for education, produce programs

WATSONVILLE—Watsonville-based organization Farm Discovery at Live Earth announced that it raised $87,800 at its annual benefit dinner on Sept. 24. “Mesa: Farm Discovery Fall Feast in the Fields” was held at Live Earth Farm in Watsonville, and drew attendance from across the region. Guests were...

Paso Robles Lavender Festival returns for ninth year

About 3,000 people with lavender shopping bags in-hand converged on the Paso Robles Downtown City Park to enjoy the Ninth Annual Paso Robles Lavender Festival, July 8, hosted by the Central Coast Lavender Growers Association and the Paso Robles Main Stree

Monterey Bay Rose Society’s pruning workshops begin

CENTRAL COAST—The California cut flower industry has changed drastically in the last 30 years. Once controlling more than half of cut flower sales in the U.S., it has gradually been overtaken by competition from overseas growers. The Pajaro Valley, once a mecca of rose growing,...

Organic produce sales up 9%, tops $2B for the quarter

Total organic fresh produce sales for the first quarter of 2021 saw a continuation of last year’s growth, increasing by 9.3% from the same period in 2020 and topping $2.2 billion for the quarter, according to the Q1 2021 Organic Produce Performance Report released...
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Annual Crab Feed approaching

The 2025 Annual Fairgrounds Foundation Crab Feed is set for March 1 at the Santa Cruz County Fairgrounds.  The event will feature live music, a...

Mixing Bowl: Teatime Pikelets