Staff of Life market to open in East Lake Village
Staff of Life, a Santa Cruz-based natural foods store that launched nearly a half-century ago, will move into the space occupied by Super Max Discount Foods.
Local care, local pride: Tony’s Auto a Watsonville staple since 1994
WATSONVILLE—Tony’s Auto Service, nestled in a crunch of busy shops and the ebb and flow of Freedom Boulevard traffic, has been a staple auto repair spot in Watsonville for the past 26 years.
If it’s new wiper blades, a smog check or full-blown valve job...
Santa Cruz mainstay Logos to close
Logos Books and Records, a pillar in the Santa Cruz downtown business community for more than 40 years, has announced that it will soon close.
Photo: Salmon season begins in Monterey Bay
Scores of fishers took to the sea out of the Santa Cruz Harbor Sunday to test their skills in snaring a few salmon. The salmon season began April 3 in the Monterey Bay area and down south to the U.S.-Mexico border. The length of...
City’s initial pandemic budget report brings optimism
WATSONVILLE—The Covid-19 pandemic has not yet been as harsh on Watsonville’s economy as predicted, but Finance Department Director Cindy Czerwin at Tuesday’s City Council meeting said it is still too early to “feel totally confident” about the City’s financial future.
The City’s sales tax revenues...
Biden, in a push to phase out gas cars, tightens pollution rules
WASHINGTON—President Joe Biden on Thursday announced a multistep strategy aimed at rapidly shifting Americans from gasoline-powered cars and trucks toward electric vehicles—a central part of his plan to reduce the pollution that is heating the planet.
Biden is first restoring and slightly strengthening auto mileage...
Martinelli’s among brands searching for safer bottle cap options
WATSONVILLE—When the nonprofit Defend Our Health tested bottle caps from 141 beverage brands, they found potentially harmful chemicals in more than a third of them. Two Martinelli’s products were among these brands, but the Watsonville-based apple juice and cider company says it is now...
Hidden Fortress opens second Watsonville shop
WATSONVILLE—Hidden Fortress Coffee Roasting has opened a new branch in the Cabrillo College Watsonville Center at 318 Union St.
They started roasting coffee in 2012 and have one location in Watsonville and another in Seaside. Their first store opened three years ago at 125 Hangar...
New Spectrum store opens in Watsonville
WATSONVILLE—Spectrum has opened its first store in Watsonville, featuring the latest devices and accessories for Spectrum Mobile.
Spectrum is a suite of communications services offered by Charter Communications, Inc., a broadband connectivity company and cable operator serving more than 32 million customers in 41 states.
“Our...
Photo story: Proposition 50 on ballot, polls open for election day
A group of abut a dozen people wave their signs advocating for YES of Proposition 50 Monday on the Rio Del Mar over-crossing to...






















