New business to come to old Kmart building in Watsonville
A little more than two years after the former Kmart store on Freedom Boulevard closed its doors, the space will soon have a new tenant.
Vallarta Supermarket, which has more than 50 locations throughout California—the most recent one in Salinas—will occupy half of the 100,000-square-foot...
Food service industry faces unprecedented labor shortage
Two weeks ago, Amelia Loftus, owner of Hidden Fortress Coffee Roasting, was on the brink of closing her cafe in Watsonville just shy of its five-year anniversary.
The shop, located at the end of a sleepy business complex on Hangar Way, had been struggling to...
County still weeks away from opening restaurants for dine-in service
SANTA CRUZ COUNTY—Though some rural counties are allowing restaurants to open for dine-in service, Santa Cruz County officials are still several days away from giving their restaurateurs the green light.
That’s according to county spokesman Jason Hoppin, who on Tuesday said testing and contact tracing...
Ground control: K&D Landscaping CEO talks shifting trends, standards
Whether it is due to shifting climates, labor challenges, rising material costs or simply new trends, the landscape industry is evolving.
However, one thing that has not changed is high demand.
“The demand for landscaping continues to climb with no real signs of slowing down,” said...
Holiday planning? Order your meat now
If specialty meats will be on your table during the upcoming holidays, now is the time to get your order in at two local meat businesses, Freedom Meat Lockers and Corralitos Market & Sausage Co.
Specialty coffee shop joins Watsonville Hangar complex
WATSONVILLE—A new coffee shop has opened on Aviation Way, rounding out the Watsonville Hangar business complex that has been growing steadily the past couple of years.
Honeylux Coffee is a specialty coffeehouse offering its own signature blend of java, as well as espresso drinks, teas,...
Martinelli’s among brands searching for safer bottle cap options
WATSONVILLE—When the nonprofit Defend Our Health tested bottle caps from 141 beverage brands, they found potentially harmful chemicals in more than a third of them. Two Martinelli’s products were among these brands, but the Watsonville-based apple juice and cider company says it is now...
Santa Cruz County closing more indoor services Tuesday
SANTA CRUZ COUNTY—Gyms, barbershops, beauty salons, places of worship and shopping malls across Santa Cruz County will all have to close their indoor services on Tuesday, county health officials announced Monday.
Retail and existing outdoor restaurant operations are unaffected by the new county health orders...
Bamboo Giant offering first-ever nighttime walkthrough experience
Located on a busy thoroughfare between Aptos and Watsonville, Bamboo Giant Nursery and Gardens (BGNG) could easily be driven past without a second glance.
But the nursery, tucked into the side of a hill in a rural, forested section of Freedom Boulevard, is actually one...
Van’s Shoes eyes smaller location
Van’s Shoes and Repair on East Lake Avenue is searching for a smaller facility, owner Jim van Lanen said.
Missed opportunities prove costly for Aptos in loss to King City...
At times, all it takes is one or two lucky plays for a team to catch momentum at the right time.
That wasn’t the case...






















