Business

APTOS—Nonprofit workers in Santa Cruz County are two times more likely than the general public to require the very social services they help provide. That’s according to a recent survey conducted by the Human Care Alliance (HCA), a coalition of nonprofit agencies from around the...

ROYAL OAKS—Last year, Church Christmas Tree Farms celebrated its 60th year. The family-owned business, now run by Glenn Church and his two sons, has become a local destination for families to come and cut down their own tree during the holidays. And the Covid-19 pandemic...

SANTA CRUZ COUNTY—Gyms, barbershops, beauty salons, places of worship and shopping malls across Santa Cruz County will all have to close their indoor services on Tuesday, county health officials announced Monday. Retail and existing outdoor restaurant operations are unaffected by the new county health orders...

WATSONVILLE—About 200 people disembarked three large charter buses on Green Valley Road in Watsonville early Wednesday morning as part of the EcoFarm Bus Tour, a kickoff to the EcoFarm Conference in Pacific Grove this week.  The tour was visiting Strong Agronomy, a management company that...

The Bagelry, situated in three locations in Santa Cruz County, has been a pillar in the restaurant world for the past 40 years. First established in 1977 on Seabright Avenue at Soquel Avenue, the sit-down/take-out eatery has continued to grow, not only wi

Tim Silva has a great love affair with pizza. He knows what it takes to build a good pie, especially having worked with Pizza My Heart for the past 36 years. Silva, who is still part owner of the popular local pizza chain, recently ventured off...

For almost a century, Jansen Music has been a staple in the music community, offering instruments, equipment, lessons and repair services.

Few people may be aware, but Watsonville once had its own currency. From circa 1902 through 1929 there were $5 and $10 bills with the words “Pajaro Valley National Bank of Watsonville” printed on them. “I have bought them in the past, but not so much...