Are you ready for Mother’s Day?
Freedom Meat Lockers Manager Will Panise said the family-run business is offering a handful of specials for Mother's Day.
City budget buoyed by sales tax revenue ‘bubble’
WATSONVILLE—Despite the economic shutdowns resulting from the Covid-19 pandemic, the city of Watsonville’s overall sales tax revenues have held steady thanks to a myriad of reasons, including a sharp rise in online and local shopping.
That’s according to Administrative Services Director Cindy Czerwin who at...
Tight market, recent disasters put strain on local home buyers
SANTA CRUZ COUNTY—For the past few years, local real estate agents have seen a drastic dip in inventory of homes in Santa Cruz County. And with the ongoing pandemic and recent wildfires that destroyed close to 1,000 homes in the Santa Cruz Mountains, the...
Clean Juice opens in Rancho Del Mar center
Clean Juice is currently holding a soft opening with limited hours and will officially open Monday.
Business Showcase returns to Aptos
Food, gadgets, cars, safety demonstrations and more will all be under one roof, and out in the parking lot, during the annual Business Showcase.
The Chop Shop moving downtown
WATSONVILLE—A popular local barbershop will soon move to downtown Watsonville.
The Chop Shop is planning to relocate from the city’s outskirts on Freedom Boulevard to the corner of Main Street and East Lake Avenue, according to owner Gabino Varela.
The 471 Main St. location currently houses...
New business to come to old Kmart building in Watsonville
A little more than two years after the former Kmart store on Freedom Boulevard closed its doors, the space will soon have a new tenant.
Vallarta Supermarket, which has more than 50 locations throughout California—the most recent one in Salinas—will occupy half of the 100,000-square-foot...
Watsonville City Council sets study session for food trucks
WATSONVILLE—The Watsonville City Council will hold a study session on food trucks near the end of its Tuesday evening virtual meeting.
The item was included in the meeting’s agenda released Thursday evening, but there was no staff report attached to it, causing confusion and worry...
Motion control company plans move to Morgan Hill
Watsonville-based Applied Motion Products announced recently that it purchased land to construct its new headquarters in Morgan Hill.
Padilla, Schiff secure $54M for Pajaro River Levee
U.S. Sen. Alex Padilla announced Tuesday that he and Sen. Adam Schiff secured $54 million in federal funding for the Pajaro River Flood Risk...




















