Business

Hangar Way in Watsonville was already booming with activity by noon this Fourth of July, as Santa Cruz Cider Company held the first soft opening of its new tasting room.

WATSONVILLE—Watsonville’s newest charter school now has a permanent home, and a long-vacant building on the Main Street corridor will soon have a new tenant. Watsonville Prep School, which opened in August with 180 kindergarteners, first- and second-grade students, plans to occupy the second floor of...

A crew from Randazzo Enterprises use an excavator to demolish the National 9 Motel in downtown Watsonville Wednesday to make way for a four-story, 80-room Hilton Home2 Suites hotel. Approved as a La Quinta Inn by the Watsonville City Council in 2016 and revised...

Scores of fishers took to the sea out of the Santa Cruz Harbor Sunday to test their skills in snaring a few salmon. The salmon season began April 3 in the Monterey Bay area and down south to the U.S.-Mexico border. The length of...

A single door was propped open, with a long table placed just inside of Santa Cruz Cider Company’s Apple City Tasting Room Monday afternoon.  A sign directed customers to the makeshift pickup window, which the owners have set up during the countywide shelter-in-place order. Natalie Henz,...

By Abigail Acosta, Special to the Pajaronian WATSONVILLE—The owners of Corralitos Coffeehouse will be closing their doors in Corralitos on Aug. 22 and moving their operations to downtown Watsonville. Greg Bobeda and Lacey Dent will take over the location formerly occupied by Second Street Cafe between...

"Try This" is a weekly column that celebrates local businesses — especially eateries, watering holes, coffee shops and the like. Johanna Miller Food: Ambrosia India Bistro Even though it’s been many years since Little India left the East Lake Village Shopping Center, I still miss having such a great,...

WATSONVILLE—The Land Trust of Santa Cruz County, together with the Martinelli and Silliman families, have protected the Silliman Ranch on Highway 129 from development.  Under the agreement signed the week before Thanksgiving, the Land Trust of Santa Cruz County purchased the development rights to the...

WATSONVILLE—The historic Mansion House in downtown Watsonville is searching for a new, hip tenant. The New China Buffet permanently closed its doors at the end of 2019 and the Tufo family is looking to fill the 3,800-square-foot space at 420 Main St. with a new...