Organic produce sales up 9%, tops $2B for the quarter
Total organic fresh produce sales for the first quarter of 2021 saw a continuation of last year’s growth, increasing by 9.3% from the same period in 2020 and topping $2.2 billion for the quarter, according to the Q1 2021 Organic Produce Performance Report released...
Photos: Staff of Life’s Watsonville location now open
Staff of Life natural food store opened its second location Tuesday, a little more than two years after announcing it would make the move to the East Lake Village Shopping Center in Watsonville. Dozens of local leaders showed to the ribbon cutting ceremony Monday,...
Romo Park up for lease
Once home to the Stoesser Building, the lot has been empty since the 1989 Loma Prieta earthquake caused irreparable damage to the historic structure in the heart of Watsonville’s downtown.
Pajaro Valley Pride, Fruition Brewing team up for drag show fundraiser
WATSONVILLE—On Sunday Pajaro Valley Pride (PVP), a local nonprofit aiming to support and advocate for South County’s LGBTQ+ community, will hold its first in-person fundraiser since the start of the pandemic.
“Raise a Pint to the Qmmunity” will feature a drag show, with local and...
Drinking in the shopping season
As holiday shopping season ramps up, the employees at Elyxir Distributing have the solution for the beer lovers in the family.
Staff of Life market to open in East Lake Village
Staff of Life, a Santa Cruz-based natural foods store that launched nearly a half-century ago, will move into the space occupied by Super Max Discount Foods.
PHOTO: D’la Colmena wins People’s Choice award
Rotary Club of Watsonville members John Kane IV (left), Francisco Estrada (second from right) and Murry Schekman recently presented D’ la Colmena owner Adrian Gonzales (second from left) with the winning plaque for the “Best Burrito on the Central Coast — People’s Choice” award, voted on by this year’s Burrito Bash participants.
Popular Watsonville eatery expands to Aptos
In 2019, a new kind of restaurant settled into The Hangar complex near Watsonville Municipal Airport. Mr. Z’s Crepes and Teas, created by owner Rocky Patel, offers a wide selection of offerings: Fresh savory and sweet crepes, bubble teas, waffles, acai bowls, coffee drinks...
Granite secures projects worth more than $520M
Watsonville-based Granite Construction announced recently that it has been selected to construction two projects in California totaling more than $520 million.
Nonprofit helping the community help itself
APTOS—In her more than two decades of working with nonprofit organizations, C.J. Runyon spent eight years with Walu International, which among other things helps provide hand-washing stations to rural communities in Papua New Guinea and Nicaragua, where poor sanitation leads to a myriad of...
Padilla, Schiff secure $54M for Pajaro River Levee
U.S. Sen. Alex Padilla announced Tuesday that he and Sen. Adam Schiff secured $54 million in federal funding for the Pajaro River Flood Risk...





















