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Watsonville
January 15, 2026

EcoFarm bus tour rolling through Pajaro Valley

WATSONVILLE—Three organic Pajaro Valley farms will be featured in the 2020 EcoFarm Conference bus tour Wednesday—and a handful of seats are still available. Participants will visit Lakeside Organic Gardens, JSM Organics and Coastal Sun Cannabis/Moon Berry Farm during the tour, which kicks off the...

The Chop Shop moving downtown

WATSONVILLE—A popular local barbershop will soon move to downtown Watsonville. The Chop Shop is planning to relocate from the city’s outskirts on Freedom Boulevard to the corner of Main Street and East Lake Avenue, according to owner Gabino Varela. The 471 Main St. location currently houses...

Little Trends Boutique marks anniversary

Laura Espindola and Araceli Gonzalez little trends boutique
In the past three years, Little Trends Boutique has gone from a small online operation, where its co-owners would load up their kids in their cars and deliver clothing orders to customers, to a rapidly growing business with multiple employees and seasonal family-friendly events...

Santa Cruz CORE to celebrate second location

Santa Cruz CORE will celebrate its grand opening in Watsonville on Saturday with music, food and a charity raffle for a year of monthly massage.

Rethinking fitness, goals

Local trainer celebrates 15 years, dishes tips for New Year’s resolutions Most of Brian Orozco’s clients are in constant pain before they walk through the doors of his Main Street business, Functional Fitness Training Center. Tasks as simple as bending over to play with their...

In the family for six decades

Hilltop Mini Mart, 1007 Salinas Road, has remained family-owned since 1956.

Goodwill Central Coast adapts, looks ahead

Goodwill Central Coast
SANTA CRUZ COUNTY—For many, Spring has always been the season to clear out unused and unneeded items from garages, attics and closets. And with people at home during shelter-in-place, Spring cleaning has increased exponentially. “People are cooped up with nothing to do,” said Alan C....

New hardware store coming to Capitola

CAPITOLA—A new branch of Outdoor Supply Hardware (OSH) is slated for a Jan. 6 opening in the former Orchard Supply Hardware store on 41st Avenue. Ryan Odell, store manager at the Napa OSH branch, said the company will run a soft opening in the first...

PV Chamber awards scholarships

PV Chamber
WATSONVILLE—The Pajaro Valley Chamber of Commerce and Agriculture recently announced the recipients of the 2020 Pajaro Valley Chamber Foundation Scholarship. Local high school students Antonio Hueso-Fernandez and Jessica Rodriguez-Reyes were each awarded a $1,000 scholarship. Hueso-Fernandez is a graduating senior at Aptos High School and will...

Second Harvest hosts annual awards dinner

On March 7, Second Harvest Food Bank Santa Cruz County hosted one of the organization’s most popular events of the year.
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Watsonville nurses rally against ICU closure

Several dozen Watsonville Community Hospital nurses and staff warned Wednesday that closing the hospital’s Intensive Care Unit—an idea they said officials have floated amid...