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Watsonville
December 25, 2025

Construction continues on Watsonville laundromat

WATSONVILLE—Work continues on Laundry Day, the new Laundromat on the corner of Brennan Street and East Lake Avenue.  Situated in the former Union Bank (and Watsonville Federal Savings and Loan before that), the remodeling project, which has gone on for more than a year, is...

Following 2019 fire, The Hideout reopens

The Hideout fire reopens aptos
APTOS—Almost two years after a fire, The Hideout restaurant in Aptos is back up to speed with a slightly expanded building, modern upgrades and nearly a full menu. The popular eatery reopened March 22. It underwent a major demolition and rebuild following the May 2019...

Orchard offers u-pick roses, outdoor fun

There is now a new way to assemble your own bouquet of roses, thanks to a pick-your-own rose venue at Birdsong Orchards in Watsonville. Owner Nadine Schaeffer said she is growing dozens of varieties of roses on her 8-acre parcel where she also tends to...

Volunteers boost Camphill Communities

Workers from K&D Landscaping of Watsonville volunteer their efforts last week to fortify a stone patio with fresh grout at Camphill Communities, a life-sharing community for adults with developmental disabilities near Santa Cruz.

Staying with Sumano’s

In 2012, Edgar Sumano made the decision to come to Watsonville and begin working at his father’s bakery.

Photos: Staff of Life’s Watsonville location now open

Staff or life watsonville
Staff of Life natural food store opened its second location Tuesday, a little more than two years after announcing it would make the move to the East Lake Village Shopping Center in Watsonville. Dozens of local leaders showed to the ribbon cutting ceremony Monday,...

New Watsonville shop features vintage clothing, candle making and more

TBH East lake village shopping center
After researching and running multiple pop-up venues, Eve Ayala and her wife, Teresa Madrigal, have swung open the doors to their new shop, TBH (To Be Honest). “We're locals, born and raised in Watsonville,” Ayala said. “We are second generation Mexican women. Our shop comes...

Five Star Catering offering holiday gift boxes

WATSONVILLE—Watsonville’s Five Star Catering is currently offering a curated gift box for the holidays. The Holiday Local’s Box supports eight Santa Cruz County businesses that have been negatively affected by the pandemic.  Products include handmade Pecan Snowballs from Edith Meyer Wedding Cakes, fair trade organic...

Construction of new Watsonville dialysis clinic sells for $6.7M

WATSONVILLE—Meridian, a Walnut Creek-based real estate developer, operator, and owner of medical properties, announced Monday that it has closed escrow on the sale of its new construction, a 11,424-square-foot outpatient dialysis clinic in Watsonville. The purchase price for the project was $6.7 million.  The outpatient clinic...

First business opens in Aptos Village

Sereno Group, a commercial and residential realtor, was the first business to open its doors in the Aptos Village Project.
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PV’s Lara-Alvarez named Santa Lucia’s top player | All-PCAL football

In 2024, Pajaro Valley senior Benito Lara-Alvarez was primarily on the defensive side of the ball for the Grizzlies. Prior to the start of this...

ICE becomes an autocratic tool