Business

In the past three years, Little Trends Boutique has gone from a small online operation, where its co-owners would load up their kids in their cars and deliver clothing orders to customers, to a rapidly growing business with multiple employees and seasonal family-friendly events...

WATSONVILLE—As the second day of Santa Cruz County’s shelter-in-place order dawned Wednesday morning, Watsonville Yoga, Dance and Healing Arts owner Phoenix Artemisia was busy setting up for class—just not as she normally does. Artemisia’s mat was unrolled on the ground of her studio on Main...

Clean Juice is currently holding a soft opening with limited hours and will officially open Monday.

Limited rides at the Santa Cruz Beach Boardwalk reopened April 1 following state public health guidelines. Boardwalk rides have been closed since March 2020 due to Covid-19, although they operated for a brief time in November. Ride reservations, which have been selling out daily,...

WATSONVILLE—The Santa Cruz County Board of Supervisors on Tuesday unanimously approved a plan to purchase properties on Westridge Drive in Watsonville, and to relocate several county services there. The move, which will consolidate five separate departments into a building at 500 Westridge Drive, is expected...

SANTA CRUZ—Dignity Health Dominican Hospital announced Monday that it has received a $1 million donation, which will be dispersed to hospital employees who have helped fight the coronavirus. The anonymous donor is a “long-time friend” of the hospital who wanted to thank the workers specifically...

WATSONVILLE—The City of Watsonville is once again looking to fill the historic Porter Building in downtown. City officials on Nov. 12 released a request for proposals (RFP) for the sale or long-term lease of the two-story, 15,000-square-foot building at the corner of Main and Maple...

SANTA CRUZ COUNTY—The Santa Cruz County Board of Supervisors on May 11 voted unanimously to delay a 25-cent fee for disposable cups at businesses in the unincorporated parts of the county until January 2022. County officials crafted the ordinance to reduce the amount of disposable...

Food, gadgets, cars, safety demonstrations and more will all be under one roof, and out in the parking lot, during the annual Business Showcase.