Downtown apartment complex seeks Planning Commission approval
WATSONVILLE—The Watsonville Planning Commission at its Monday meeting will look over plans for a proposed mixed-use apartment complex in downtown.
A project from local developers Bill and Neva Hansen, The Residence at 558 Main is a proposed four-story, 50-unit apartment building that, if approved, will...
New Spectrum store opens in Watsonville
WATSONVILLE—Spectrum has opened its first store in Watsonville, featuring the latest devices and accessories for Spectrum Mobile.
Spectrum is a suite of communications services offered by Charter Communications, Inc., a broadband connectivity company and cable operator serving more than 32 million customers in 41 states.
“Our...
A taste of the Pajaro Valley | Brew Tour
The Pajaro Valley is best known for its agriculture but its craft brew scene is also starting to demand some attention. This short but strong list of breweries and taprooms around the Watsonville area are key stops on anyone’s tour through California’s bountiful brew...
First business opens in Aptos Village
Sereno Group, a commercial and residential realtor, was the first business to open its doors in the Aptos Village Project.
MioCar is in Watsonville
The City of Watsonville has started a new electric vehicle car sharing program, where anyone over 21 with a valid driver’s license, a relatively clean driving record and a valid credit, debit, or bank card can access EV car-sharing.
Starting at $4/hour, MioCar allows the...
Sweet Earth Foods plant to close, 104 to lose jobs
MOSS LANDING—A Moss Landing company that has produced a variety of vegan foods since its inception in 2017 will close by May 6, laying off 104 employees.
In a March 4 Worker Adjustment and Retraining Notification (WARN) notice to employees, Sweet Earth Foods said it...
Santa Cruz Balsamics continues to grow
Owner works from Watsonville’s El Pajaro CDC
For Kim Tush, the best part of her job is being able to work on her feet.
Just a few years ago, Tush was paralyzed after a surgery complication. Following her recovery, she decided to take a big step—literally...
Goodwill Central Coast adapts, looks ahead
SANTA CRUZ COUNTY—For many, Spring has always been the season to clear out unused and unneeded items from garages, attics and closets. And with people at home during shelter-in-place, Spring cleaning has increased exponentially.
“People are cooped up with nothing to do,” said Alan C....
Santa Cruz METRO driver shares his ‘love’ for the job
WATSONVILLE—In November Uriel Mendoza of Watsonville will mark 21 years of being a bus driver for Santa Cruz METRO.
When asked what he liked about his job, he plainly responded, “My job.”
His preferred bus route?
“I like all of them,” he said.
He said his customers are...
Corralitos Coffeehouse moving into vacant Second Street cafe
By Abigail Acosta, Special to the Pajaronian
WATSONVILLE—The owners of Corralitos Coffeehouse will be closing their doors in Corralitos on Aug. 22 and moving their operations to downtown Watsonville.
Greg Bobeda and Lacey Dent will take over the location formerly occupied by Second Street Cafe between...
Wharf to Wharf returns Sunday; includes road closures
The 54th annual Wharf to Wharf Race returns Sunday, bringing thousands of runners and spectators to Santa Cruz County's coastline—and with them, significant traffic...






















