Business

WATSONVILLE—On Nov. 28, Watsonville joined the annual nationwide shopping movement known as Small Business Saturday, which aims to encourage shoppers to support businesses in their community. The event had a number of small stores at the East Lake Village Shopping Center opening for special...

Twin sisters Jennifer DeVault and Erika Conrad made their dreams a reality earlier this year when they bought Cafe Ella from founder and previous owner Ella King.

MOSS LANDING—Phil’s Fish Market & Eatery, the iconic harborside Moss Landing restaurant that has garnered international fame with its seafood dishes and laid-back California vibe, will close and relocate soon. The move is necessary because Monterey Bay Aquarium Research Institute (MBARI), which owns the property,...

WATSONVILLE—Since the outbreak of Covid-19, Second Harvest Food Bank Santa Cruz County has been distributing almost twice as much food to local families than usual. As such, the organization’s parking lot is now full of distribution and refrigeration trucks, forklifts and storage containers. Staff, volunteers...

WATSONVILLE—The Watsonville City Council on Tuesday sold the Resetar Parking Lot in downtown to the Ow family for $542,850. The 40-space lot at 535 Main St., also known as Parking Lot No. 4, is used daily by multiple businesses in downtown, including county-wide nonprofit Community...

George Couch was an ambitious 25-year-old when he came to Watsonville in 1973 and negotiated a deal to purchase a small Anheuser-Busch distributorship. It would not stay small for long. His company Couch Distributing, which he runs with his brother Geoff, has since 1973 delivered...

WATSONVILLE—Hidden Fortress Coffee Roasting has opened a new branch in the Cabrillo College Watsonville Center at 318 Union St.  They started roasting coffee in 2012 and have one location in Watsonville and another in Seaside. Their first store opened three years ago at 125 Hangar...

WATSONVILLE—Meridian, a Walnut Creek-based real estate developer, operator, and owner of medical properties, announced Monday that it has closed escrow on the sale of its new construction, a 11,424-square-foot outpatient dialysis clinic in Watsonville. The purchase price for the project was $6.7 million.  The outpatient clinic...

With final detail touches underway in the major overhaul of the Rancho Del Mar Shopping Center, several businesses are now open and others are on deck.

WATSONVILLE—The makeup kit is out at the 1917 Watsonville Woman’s Club.  Thanks to a $15,000 grant from the Borina Foundation and a generous bid from Prunedale’s Masters Painting, the entire building at 12 Brennan St. is getting a fresh coat of paint. The work, which started...