Business

WATSONVILLE—Battling the pandemic for nearly a year now has spurned a wealth of creative avenues to keep Covid-19 at bay. From crafty outdoor dining patios, equipped with heaters, sun umbrellas and all kinds of tents and landscaping, to attention-getting homemade signage, face shields and...

SAN JOSE—A former executive at an international Watsonville berry giant was sentenced Thursday to more than two years in federal prison for embezzlement, United States Attorney David Anderson announced. Marc Marier, 42, was sentenced to 29 months in prison and ordered to pay more than...

Business at California Pajarosa Floral, one of Watsonville’s last remaining large flower growers, has altered drastically since the outbreak of Covid-19 last year. Already dealing with an evolving industry before the pandemic due to growth in offshore production, things came to a sudden halt at...

WATSONVILLE—The city of Watsonville is expected to resume negotiations with the Pajaro Valley Arts (PVA) Council for the sale of the Porter Building after no affordable housing developers showed serious interest in the historic landmark. Watsonville and PVA earlier this year had begun early discussions...

WATSONVILLE—The family that owns Chevrolet Watsonville has purchased two new neighboring dealerships, giving it the lion’s share of the sales on Auto Center Drive. The Cooper family closed the deal on Wednesday for Monterey Bay Chrysler Dodge Jeep Ram and Mid Bay Ford Lincoln. The family...

Two weeks ago, Amelia Loftus, owner of Hidden Fortress Coffee Roasting, was on the brink of closing her cafe in Watsonville just shy of its five-year anniversary. The shop, located at the end of a sleepy business complex on Hangar Way, had been struggling to...

Work is moving forward at the major rebuild and renovation project at Rancho Del Mar in Aptos.

For almost a century, Jansen Music has been a staple in the music community, offering instruments, equipment, lessons and repair services.

With most people staying close to home during the pandemic, looking for things to do and ways to stay safe, local nurseries have seen an uptick in customers. Stay-at-home orders have prompted many to find new hobbies—and gardening has been a popular choice. Sierra Azul...

WATSONVILLE—As many shelter-in-place restrictions remain in place due to Covid-19, state, county and city officials have looked for ways to allow businesses to open safely. This has included moving outdoors—onto sidewalks, into parking lots and even streets. Watsonville businesses have slowly been making the move,...