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Watsonville
January 29, 2026

New business space in East Fifth Plaza

The East Fifth Plaza has undergone a major renovation.

Two cannabis dispensaries seek Watsonville Planning Commission’s OK

Watsonville
WATSONVILLE—The Watsonville Planning Commission will review plans for two proposed cannabis dispensaries at its July 13 meeting. Bryce Berryessa of Berryessa Holdings, LLC, and Jason Sweatt of Santa Cruz Veterans Alliance, Inc. are both expected to present to the commission at its monthly virtual meeting. Berryessa...

Ritual Ride opening at The Hangar

WATSONVILLE—Since deciding to open their own business, Dave and Marissa Molinari have learned plenty of lessons. Chief among those lessons: stay positive and remain focused on your goals. “It will never go according to plan,” Dave said. “It’s important to learn and stay positive through the...

Drive-throughs a deal-breaker in proposed business park

WATSONVILLE—The Watsonville Planning Commission on Tuesday unanimously voted against granting a special use permit for a proposed business park at Main Street and Auto Center Drive. Boos Development Group, Inc. was seeking the permit so that it could construct two drive-throughs alongside roughly 20,000 square...

New eateries settle into Aptos Village

APTOS—A group of business owners from the new Aptos Village complex gathered for a meeting in early March to discuss possible events and projects they wanted to do together. Their aim was to bring the community into the blooming hub.  But days later those plans...

Creative masks still a hot item

Watsonville masks covid-19
WATSONVILLE—Battling the pandemic for nearly a year now has spurned a wealth of creative avenues to keep Covid-19 at bay. From crafty outdoor dining patios, equipped with heaters, sun umbrellas and all kinds of tents and landscaping, to attention-getting homemade signage, face shields and...

Local nursery sees uptick in business during pandemic

With the pandemic outbreak, most of us heard this warning many times: Stay at home. But that could have been softened a little bit with: “Stay at home and in the garden.” Because, for many of us, that’s what happened: People started plowing deep...

Five Star Catering offering holiday gift boxes

WATSONVILLE—Watsonville’s Five Star Catering is currently offering a curated gift box for the holidays. The Holiday Local’s Box supports eight Santa Cruz County businesses that have been negatively affected by the pandemic.  Products include handmade Pecan Snowballs from Edith Meyer Wedding Cakes, fair trade organic...

Watsonville Yoga Dance & Healing Arts embraces new location

Watsonville Yoga
After a year and a half of pandemic challenges, Watsonville Yoga Dance & Healing Arts is once again finding its footing.  The business is settling into its new location (734 East Lake Ave. #16) while expanding its programming and services for children and adults both...

Bruce W. Woolpert Algebra Academy makes first full return since pandemic

Michael Rozen said Aug. 1 he would rather be playing sports with his friends than attending the weeklong Bruce W. Woolpert Algebra Academy offered by Graniterock.  While Michael stopped short of admitting an affinity for math, the 13-year-old admits the experience will prepare him for...
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Supervisors greenlight SHIELD to protect immigrants

Santa Cruz County’s immigrant community got a measure of protection Tuesday after the Board of Supervisors approved an ad hoc subcommittee that will address potential...