Graniterock, local activists launch huge solar project
AROMAS—The community of Aromas is home to about 2,650 residents. The rural area is nestled in the juncture between Monterey, San Benito and Santa Cruz counties, and attracts a variety of people, including many retirees, artists, farmers, nature lovers and activists.
But is also home...
New dental office focuses on kids
Arpana Parti, DDS, has recently opened a new dentist office, Healthy Smiles, in Watsonville at 1970 Main St. in Watsonville Square near Nob Hill Foods.
Bruce W. Woolpert Algebra Academy makes first full return since pandemic
Michael Rozen said Aug. 1 he would rather be playing sports with his friends than attending the weeklong Bruce W. Woolpert Algebra Academy offered by Graniterock.
While Michael stopped short of admitting an affinity for math, the 13-year-old admits the experience will prepare him for...
Cooper family buys two dealerships
WATSONVILLE—The family that owns Chevrolet Watsonville has purchased two new neighboring dealerships, giving it the lion’s share of the sales on Auto Center Drive.
The Cooper family closed the deal on Wednesday for Monterey Bay Chrysler Dodge Jeep Ram and Mid Bay Ford Lincoln.
The family...
Council approves parklet pilot program
WATSONVILLE—With the Covid-19 pandemic—and the restrictions on businesses that have come with it—sticking around for the foreseeable future, the City of Watsonville is hoping a new program will allow restaurants and shops to better handle the hurdles currently in front of them.
The Parklet Program...
Santa Cruz Cider Company holding grand opening Saturday
The Apple City Cider Tasting Room, located at 65 Hangar Way (next to Elkhorn Slough Brewing Co.), will officially open to the public with a special grand opening event.
Envision Fitness & Nutrition launches youth program
WATSONVILLE—A new program has launched at Envision Fitness & Nutrition in downtown Watsonville, aiming to support youth by teaching them about health, wellness, stress management and more.
Envision opened in 2020, during the height of the pandemic. They began with virtual health and fitness classes,...
Council approves sale of Porter Building to PV Arts
WATSONVILLE—The Watsonville City Council at its Tuesday meeting signed off on an agreement with Pajaro Valley Arts for the sale of the historic Porter Building in downtown Watsonville.
In a deal some two years in the making, PV Arts will pay the city $1.15 million...
Pier 1 to close all stores
CAPITOLA—Pier 1 Imports announced Tuesday that it will close all 540 of its stores nationwide, sell its inventory and liquidate its assets.
The sales will begin at the Capitola store as soon as the Santa Cruz County Health Department allows it to open.
The company’s website...
City Council to consider utility rate increases
The Watsonville City Council on Tuesday will consider a series of utility rate increases over the next five years to fund infrastructure upgrades they...
