Kitchen incubator celebrating five years
El Pajaro Community Development Corporation's Commercial Kitchen Incubator, 412 East Riverside Drive in Watsonville, will celebrate its fifth anniversary with Tacos and Tapas on Aug. 23 from 6-9 p.m.
Markets prep for Thanksgiving orders
SANTA CRUZ COUNTY—As Thanksgiving edges closer, the folks at Corralitos Market & Sausage Co. and Freedom Meat Lockers say now is the time to get orders dialed in.
“I’ve been at this since April, getting ready and dealing with supply, price changes and everything else,”...
‘McLaren’ of racing bikes manufacturing in Pajaro
PAJARO—In a factory centered in a rural stretch of Pajaro, a small team of workers and engineers was busy one Tuesday afternoon hand-building a new line of cross-country racing bicycles they hope one day will be used by Olympic athletes.
The work was happening in...
Local personal trainer launches new business
WATSONVILLE—Opening a new business during a global pandemic might at first seem like a risky move. But for Christian Diaz, it was also an opportunity.
With most fitness centers throughout the state remaining closed to stop the spread of Covid-19, people have been looking for...
Fresh start
Ahn and his wife, Soon Ja, recently opened Kong’s Burgers & Café at El Pájaro Community Development Corporation’s Plaza Vigil business incubator in downtown Watsonville.
Goodwill Central Coast adapts, looks ahead
SANTA CRUZ COUNTY—For many, Spring has always been the season to clear out unused and unneeded items from garages, attics and closets. And with people at home during shelter-in-place, Spring cleaning has increased exponentially.
“People are cooped up with nothing to do,” said Alan C....
Rancho Del Mar center continues to fill with shops
With final detail touches underway in the major overhaul of the Rancho Del Mar Shopping Center, several businesses are now open and others are on deck.
Watsonville Yoga offers something for everyone
When Phoenix Artemisia decided to open a yoga studio in Watsonville in 2016, no other location around the city grabbed her attention more than downtown.
That was despite some pushback from friends, who had concerns about her safety and that of her clients.
Artemisia, ever the...
Historic Mansion House vacant after New China Buffet closes
WATSONVILLE—The historic Mansion House in downtown Watsonville is searching for a new, hip tenant.
The New China Buffet permanently closed its doors at the end of 2019 and the Tufo family is looking to fill the 3,800-square-foot space at 420 Main St. with a new...
In the family for six decades
Hilltop Mini Mart, 1007 Salinas Road, has remained family-owned since 1956.
Watsonville’s Guillen records five goals in trounce over King City |...
Watsonville senior forward Diego Guillen notched five goals in the Wildcatz's 7-2 thumping win over King City in Pacific Coast Athletic League Mission Division...






















