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Watsonville
June 8, 2025

USDA announces increase to CalFresh benefits

WATSONVILLE—Starting on Oct. 1, anyone receiving Supplemental Nutrition Assistance Program (SNAP) benefits, known in California as CalFresh, will see a slight increase to the amount they receive each month. The changes to the federal Thrifty Food Plan comes thanks to the U.S. Department of Agriculture...

Opinion: Connecting with agriculture in our community

Focus on Agriculture will soon be two years old.

National Agriculture Day scholarship, contest winners announced

WATSONVILLE—For years the Santa Cruz County Farm Bureau (SCCFB) and the Agri-Culture organization have hosted the National Agriculture Day Spring Luncheon. However, due to the current COVID- 19 pandemic, the March 18 event was postponed, and its future remains uncertain. Despite this, the two groups...

Farmers, ranchers celebrate defeat of split-roll tax measure

pandemic unemployment santa cruz county
CALIFORNIA—Crediting a unified effort by California farmers, ranchers and their organizations, California Farm Bureau Federation President Jamie Johansson thanked voters for rejecting the split-roll tax measure on the Nov. 3 ballot. The initiative, Proposition 15, would have allowed reassessment and higher property taxes on a...

Education to empower

The Agriculture and Land-Based Training Association (ALBA) aims to give opportunities to aspiring farmers through various training programs. In the classroom and on the field, students at ALBA are taught everything from crop planning to business management.

Calabasas students plant garden at Whisky Hill Farms

An eager group of fifth graders filed through fresh beds of dirt at Whisky Hill Farm (WHF) in Watsonville Sept. 13, ready to plant their very own seedlings.  Laura Arnow’s fifth grade class from Calabasas Elementary School were there to finally transplant crops they had...

California Pajarosa navigates a changing industry

Business at California Pajarosa Floral, one of Watsonville’s last remaining large flower growers, has altered drastically since the outbreak of Covid-19 last year. Already dealing with an evolving industry before the pandemic due to growth in offshore production, things came to a sudden halt at...

Senior researcher joins Farm Fuel team

Dr. Joji Muramoto recently joined Farm Fuel part-time as senior researcher/consultant to conduct research improving the efficiency of mustard seed meal and ASD applications and products.

Female growers and innovators to be featured at EcoFarm 2019

Conference to feature wide range of women-focused events, feature female panelists and keynote speakers.

Farm Bureau’s Spring Luncheon returns March 16

2021 National Ag Day Luncheon
WATSONVILLE—March is National Agriculture Month, a time meant to honor the role of the agricultural industry in the United States. National Ag Day 2022, organized by the Agriculture Council of America, will land on March 23, with activities and contests held nationwide. For the first...
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Monterey County Supervisor Luis Alejo

How Farmworkers Outlawed ‘El Cortito’ 50 Years Ago

For decades in the Salinas Valley, the short-handle hoe, known as “El Cortito,” was used for weeding and thinning rows of crops that kept...