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December 29, 2025

Driscoll’s to build first commercial vertical strawberry farm

One year after announcing a new research and development partnership to grow strawberries indoors, Watsonville-based Driscoll’s and Plenty Unlimited Inc. are building a new indoor vertical strawberry farm.  Together, the companies aim to accelerate the growth of Driscoll’s top crop by using Plenty’s growing platform. According...

This Week in Pajaro Valley’s Past, May 7

pajaro valley past pajaronian
25 years ago on May 6, 1996 The Cinco de Mayo festivities in the Plaza keep growing, drawing 8,000 people and diverse entertainers this year. Sunday’s festival featured the Mariachi Eleazor Cortes group, the salsa band Orquestra Sabor Latino, the White Hawk Dancers, Banda Torero...

Investing in safer streets and upholding our community values

Watsonville is making meaningful investments in our streets, sidewalks, and neighborhoods this year—improvements that reflect both our infrastructure priorities and our shared commitment to safety and accessibility. We’re starting with a major reconstruction of Green Valley Road and Bridge Street, which includes replacing aging pavement...

Opinion: Watsonville City Council wrong on runway decision

As a pilot based at Watsonville since 1980, I am shocked at the Watsonville council’s decision to close the crosswind runway. The dissenting four council members (Montesino, Salcido, Quiroz-Carter and Orozco) voted against a compromise that would have retained the cross wind runway AND...

Photo and video story: truck into hydrant causes ‘geyser’

Water surges through the asphalt along the 300-block of Ford Street Monday afternoon where a man reportedly ran into a fire hydrant with his Chevy Silverado pickup. Watsonville Police said the man struck the hydrant just after 5pm, triggering a water main break beneath...

Beyond Division: Restoring Focus on Students and Progress—a letter from PVFT

Editor's note: An earlier version of this story incorrectly listed Todd Guild as the author. For the past 19 months, the Pajaro Valley Federation of Teachers (PVFT) has proudly observed our students, teachers, and community members courageously fighting for an ethnic studies program that...

PVUSD board welcomes new student trustee

PVUSD
Last week, the Pajaro Valley Unified School District Board of Trustees swore in a new student trustee, Itzi Sanchez. Ms. Sanchez attends New School and is looking forward to providing a voice for all the district students. We had an opportunity to speak with...

A response to Geraldine Ridgway

By Mercedes Garcia These are the messages I received from Geraldine Ridgway’s op-ed published in Nov. 20 edition of the Pajaronian: “Why can’t you Mexicans be like all the other ethnic groups that were mistreated in the past? Why don’t you just grin and bear it...

Watsonville mayor's update, October 2017

Watsonville Mayor's Update, October 2017

County agriculture copes with heat, fires

The worst wildfires in California’s history have burned more than 3 million acres, about 3 percent of the state’s total acreage, and included Santa Cruz County vineyards, orchards and tree farms. The fires scorched fields, destroyed barns, melted irrigation lines and disrupted power, water...
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Suspected shark bite victim’s body recovered

The Santa Cruz County Sheriff’s Office has identified the woman who died after reportedly being bitten by a shark as 55-year-old Erica Fox. Sheriff’s officials...