Focus on Agriculture

WATSONVILLE—Every year Farm Discovery at Live Earth aims to reach thousands of young people to teach them about farming, nutrition and health, environmental literacy and more. The organization is headquartered at Watsonville’s Live Earth Farm, which plants crops in the fall that are eventually...

About 3,000 people with lavender shopping bags in-hand converged on the Paso Robles Downtown City Park to enjoy the Ninth Annual Paso Robles Lavender Festival, July 8, hosted by the Central Coast Lavender Growers Association and the Paso Robles Main Stree

There is now a new way to assemble your own bouquet of roses, thanks to a pick-your-own rose venue at Birdsong Orchards in Watsonville. Owner Nadine Schaeffer said she is growing dozens of varieties of roses on her 8-acre parcel where she also tends to...

King City High School agriculture teacher Lauren Peterson has been named this year’s Region 1 winner of the National Association of Agricultural Educators’ Outstanding Young Member Award, which recognizes agriculture teachers nationwide for their exceptional civic and professional leadership.

With the growing demand for organic alternatives in every aspect of agriculture, it is no surprise that worm castings have grown so popular with growers in recent years.

An eager group of fifth graders filed through fresh beds of dirt at Whisky Hill Farm (WHF) in Watsonville Sept. 13, ready to plant their very own seedlings.  Laura Arnow’s fifth grade class from Calabasas Elementary School were there to finally transplant crops they had...

WATSONVILLE—A group of 21 community leaders have been selected for Class 31 of the Focus Agriculture program.   The “first-in-the-nation” program, created by Watsonville’ Agri-Culture organization, is designed to teach community leaders about agriculture in Santa Cruz County and the Pajaro Valley.  After receiving a number...

In the weeks leading up to Christmas, tree farms across the nation are thrust into the spotlight and sellers start their busiest time of year. This year, the industry is holding steady, despite a nationwide shortage that is pushing up prices. Heatwaves and fires that...

Strawberry season in the Pajaro Valley is in full swing, and experts are reporting that demand has steadily increased despite a difficult kickoff. As the Covid-19 pandemic hit the California region in mid-March, strawberry producers initially saw a spike in sales. But it was soon...

Focus on Agriculture will soon be two years old.