New bill would provide $500M to agricultural fairs
SACRAMENTO—Earlier this month, Congressman Jimmy Panetta (D-Carmel Valley), Representatives Billy Long (R-MO), Mike Levin (D-CA), and Dan Newhouse (R-WA) introduced bipartisan legislation aiming to help preserve agricultural fairs across the country and offset the devastating financial losses they have experienced due to Covid-19.
The Agricultural...
Head of local farmers market takes over Pinto Lake City Park
WATSONVILLE—A familiar face has stepped in as the new operator of Pinto Lake City Park.
Jesus Madrigal, the president of the Watsonville Farmers Market, was recently named concessionaire for the city’s share of Pinto Lake. His company’s vision for the 78-acre park—70 of which are...
Sears to close Capitola location
Sears Holdings announced this week that it will close dozens of stores throughout the U.S., including the location in the Capitola Mall.
PHOTO: D’la Colmena wins People’s Choice award
Rotary Club of Watsonville members John Kane IV (left), Francisco Estrada (second from right) and Murry Schekman recently presented D’ la Colmena owner Adrian Gonzales (second from left) with the winning plaque for the “Best Burrito on the Central Coast — People’s Choice” award, voted on by this year’s Burrito Bash participants.
Two cannabis dispensaries seek Watsonville Planning Commission’s OK
WATSONVILLE—The Watsonville Planning Commission will review plans for two proposed cannabis dispensaries at its July 13 meeting.
Bryce Berryessa of Berryessa Holdings, LLC, and Jason Sweatt of Santa Cruz Veterans Alliance, Inc. are both expected to present to the commission at its monthly virtual meeting.
Berryessa...
Santa Cruz mainstay Logos to close
Logos Books and Records, a pillar in the Santa Cruz downtown business community for more than 40 years, has announced that it will soon close.
PVPSA on track for December completion
Work is moving forward on the new addition to Pajaro Valley Prevention and Student Assistance (PVPSA) at the corner of East Lake and Brewington avenues.
Van’s Shoes finds new location
Owner Jim van Lanen said the move comes as an adjustment to the market, especially in that “more people and buying goods online.”
Queen’s Shoes celebrates 15 years
In 2007 local fashion designer Sindy Hernandez opened Queen’s Shoes & More, a small boutique featuring a mix of her own and other designers’ clothing and accessories.
Hernandez gradually gained a loyal following of customers. And 15 years later, many of them remain, some becoming...
6 Trusted Providers to Buy Instagram Likes and Followers (Safe and...
This article was contributed by Social Boosting
Instagram growth in 2026 isn't easy. Reach is tighter, the algorithm is pickier and getting noticed organically feels...





















