Business

WATSONVILLE—Work continues on Laundry Day, the new Laundromat on the corner of Brennan Street and East Lake Avenue.  Situated in the former Union Bank (and Watsonville Federal Savings and Loan before that), the remodeling project, which has gone on for more than a year, is...

The Hiccuping Dragon is a small hot dog stand nestled in Rio Del Mar Esplanade. With a beachside real estate, ocean views and a steady crowd of hungry beachgoers, Hammond couldn’t have picked a better spot for his four-month-old stand.

WATSONVILLE—In November Uriel Mendoza of Watsonville will mark 21 years of being a bus driver for Santa Cruz METRO. When asked what he liked about his job, he plainly responded, “My job.”  His preferred bus route? “I like all of them,” he said. He said his customers are...

SANTA CRUZ COUNTY—Though some rural counties are allowing restaurants to open for dine-in service, Santa Cruz County officials are still several days away from giving their restaurateurs the green light. That’s according to county spokesman Jason Hoppin, who on Tuesday said testing and contact tracing...

A single door was propped open, with a long table placed just inside of Santa Cruz Cider Company’s Apple City Tasting Room Monday afternoon.  A sign directed customers to the makeshift pickup window, which the owners have set up during the countywide shelter-in-place order. Natalie Henz,...

WATSONVILLE—New metal signs were installed Wednesday on the “Welcome to Watsonville” signboard on Main Street.  The move, headed up by the Sons of Italy, the Pajaro Valley Chamber of Commerce and Agriculture and the Watsonville Woman’s Club, was designed to update the large wood signboard...

WATSONVILLE—Monterey Bay Caterers, a long-standing business in the Pajaro Valley which operated as a catering business and a restaurant, is for sale. Owner Ken Schwan said a combination of things led to his decision. He’ll be 64 next month, and his recent motorcycle crash that...

If specialty meats will be on your table during the upcoming holidays, now is the time to get your order in at two local meat businesses, Freedom Meat Lockers and Corralitos Market & Sausage Co.

Looking for places to shop for loved ones this holiday season? You don’t have to rely on Amazon or other large retailers—instead, look into small, locally-owned stores right here in the Pajaro Valley. Contact the stores directly, follow on social media and check out...