Giant local beer distributor has small beginnings
George Couch was an ambitious 25-year-old when he came to Watsonville in 1973 and negotiated a deal to purchase a small Anheuser-Busch distributorship. It would not stay small for long.
His company Couch Distributing, which he runs with his brother Geoff, has since 1973 delivered...
Dentistry, clinics hope to bounce back after closure
SACRAMENTO—Gov. Gavin Newsom on April 22 announced plans to allow hospitals to resume surgeries and other procedures that were delayed while the state grapples with the novel coronavirus pandemic.
These procedures include heart valve replacements, angioplasty and tumor removals, and key preventive care services, such...
Fat Boy Burgers opens
Fat Boy Burgers and Grill recently opened its doors at 1467 Freedom Blvd. and was swarmed with hundreds of customers looking to dine on its tasty offerings, which include burgers, crinkle-cut fries and milkshakes.
Caroline’s Nonprofit finds new home
Caroline’s Nonprofit Thrift Shop has moved. Though the move, across Trout Gulch Road into an adjacent business center was supposed to be temporary, it ended up being a perfect fit that was hard to turn down.
Local financial planner gives advice on managing money in 2020
WATSONVILLE—For many, the New Year feels like a fresh start. Resolutions are written and promises made to make big changes for the future.
And most of these decisions—whether it’s traveling more or starting a membership at a local gym—have one thing in common: they all...
Chamber adds Ohmann to team
Fiaau Ohmann has joined the Pajaro Valley Chamber of Commerce and Agriculture’s team to help develop businesses.
Mr. Z’s Crepes & Teas opens at The Hangar
WATSONVILLE—Rocky Patel said he was largely inspired to open his new restaurant, Mr. Z’s Crepes & Teas, by his two children.
“They are boba tea fanatics,” Patel said. “My 15-year-old son especially loves it. I was like, sure, let’s go all-out and do this.”
Boba, also...
Business briefs, Aug. 31: Color consultation available at BFF Boutique
Business briefs, Aug. 31, 2017
El Pájaro celebrating 40 years of helping businesses
El Pájaro CDC this year is celebrating 40 years of transforming people’s lives through entrepreneurship by taking the confusion, guesswork and complexity out of starting small businesses. By offering technical, legal, financial and managerial assistance, El Pájaro CDC has helped launch and nurture small businesses while bolstering economic development within the community.
Large Watsonville housing development seeks extension
WATSONVILLE—The developer behind a 150-unit housing project off Ohlone Parkway is asking the Watsonville City Council for a one-year extension on the project’s approval.
First approved by the council in 2018 as Sunshine Vista, Hillcrest Estates was set to transform an 11-acre junkyard at 511...
Public defenders plan April 23 protest over caseloads, funding gaps
Public defenders in Santa Cruz County will join colleagues across California and the nation April 23 in a coordinated protest highlighting what they describe...





















