Business

The sound of engines roared across East Lake Village’s parking lot Sunday morning as classic cars and trucks arrived in droves.

WATSONVILLE—The historic Mansion House in downtown Watsonville is searching for a new, hip tenant. The New China Buffet permanently closed its doors at the end of 2019 and the Tufo family is looking to fill the 3,800-square-foot space at 420 Main St. with a new...

AROMAS—The community of Aromas is home to about 2,650 residents. The rural area is nestled in the juncture between Monterey, San Benito and Santa Cruz counties, and attracts a variety of people, including many retirees, artists, farmers, nature lovers and activists.  But is also home...

WATSONVILLE—More than two dozen community members at Tuesday night’s Watsonville City Council meeting showed resounding support for the Pajaro Valley Arts Council’s planned rebuild of the historic Porter Building, a City of Watsonville-owned property at the gateway of downtown. And a competing proposal from...

WATSONVILLE—A total of 18 cannabis license applications, spanning across all fields of the industry, have been submitted to the City of Watsonville in time for its Oct. 15 deadline.  Community Development Department Director Suzi Merriam said that the process went smoothly, and the amount of...

WATSONVILLE—Tony’s Auto Service, nestled in a crunch of busy shops and the ebb and flow of Freedom Boulevard traffic, has been a staple auto repair spot in Watsonville for the past 26 years. If it’s new wiper blades, a smog check or full-blown valve job...

WATSONVILLE—The city of Watsonville is expected to resume negotiations with the Pajaro Valley Arts (PVA) Council for the sale of the Porter Building after no affordable housing developers showed serious interest in the historic landmark. Watsonville and PVA earlier this year had begun early discussions...

By Erik Chalhoub, Special to the Pajaronian MORGAN HILL—Citing a need for more space and to be closer to its Silicon Valley customers as its business grows, Watsonville-based Applied Motion Products broke ground on its Morgan Hill facility on Aug. 6. The facility, now under construction...

SANTA CRUZ COUNTY—California health officials on Tuesday moved Santa Cruz County into the less restrictive “Moderate” or Orange tier, meaning that several businesses can reopen and welcome in more customers. The move means that the county is seeing 1-3.9 new cases per 100,00 in population....