New business space in East Fifth Plaza
The East Fifth Plaza has undergone a major renovation.
PALMA SCHOOL | OPEN HOUSE | Sunday, November 5, 12-2
This Sunday Palma School will be hosting an Open House at 919 Iverson Street, Salinas.
Palma is a private, college-preparatory Catholic school for boys grades 7 through 12.
Photo: Salmon season begins in Monterey Bay
Scores of fishers took to the sea out of the Santa Cruz Harbor Sunday to test their skills in snaring a few salmon. The salmon season began April 3 in the Monterey Bay area and down south to the U.S.-Mexico border. The length of...
Five Star Catering offering holiday gift boxes
WATSONVILLE—Watsonville’s Five Star Catering is currently offering a curated gift box for the holidays.
The Holiday Local’s Box supports eight Santa Cruz County businesses that have been negatively affected by the pandemic.
Products include handmade Pecan Snowballs from Edith Meyer Wedding Cakes, fair trade organic...
Hidden Fortress opens second Watsonville shop
WATSONVILLE—Hidden Fortress Coffee Roasting has opened a new branch in the Cabrillo College Watsonville Center at 318 Union St.
They started roasting coffee in 2012 and have one location in Watsonville and another in Seaside. Their first store opened three years ago at 125 Hangar...
Sweet Earth Foods plant to close, 104 to lose jobs
MOSS LANDING—A Moss Landing company that has produced a variety of vegan foods since its inception in 2017 will close by May 6, laying off 104 employees.
In a March 4 Worker Adjustment and Retraining Notification (WARN) notice to employees, Sweet Earth Foods said it...
New Watsonville shop features vintage clothing, candle making and more
After researching and running multiple pop-up venues, Eve Ayala and her wife, Teresa Madrigal, have swung open the doors to their new shop, TBH (To Be Honest).
“We're locals, born and raised in Watsonville,” Ayala said. “We are second generation Mexican women. Our shop comes...
Santa Cruz County Supervisors delay disposable cup fee
SANTA CRUZ COUNTY—The Santa Cruz County Board of Supervisors on May 11 voted unanimously to delay a 25-cent fee for disposable cups at businesses in the unincorporated parts of the county until January 2022.
County officials crafted the ordinance to reduce the amount of disposable...
Watsonville’s Guillen records five goals in trounce over King City |...
Watsonville senior forward Diego Guillen notched five goals in the Wildcatz's 7-2 thumping win over King City in Pacific Coast Athletic League Mission Division...




















