Business

There is now a new way to assemble your own bouquet of roses, thanks to a pick-your-own rose venue at Birdsong Orchards in Watsonville. Owner Nadine Schaeffer said she is growing dozens of varieties of roses on her 8-acre parcel where she also tends to...

If specialty meats will be on your table during the upcoming holidays, now is the time to get your order in at two local meat businesses, Freedom Meat Lockers and Corralitos Market & Sausage Co.

WATSONVILLE—A new bakery that offers a dazzling and colorful line of pastries, cakes, fancy cookies, cupcakes and more has recently opened in downtown Watsonville. Ricarmi Panaderia y Pasteleria at 11 East Fifth St. is the realization of a longtime dream for Ricardo Lopez and Armida...

WATSONVILLE—A group of about 25 farmers, environmentalists and community leaders gathered at the Watsonville Nature Center on July 8 to officially kick off a campaign to renew a landmark Watsonville ballot measure passed in 2002. The Committee for Planned Growth and Farmland Protection recently filed...

WATSONVILLE—Major work is underway at the Valley Public Cemetery to make way for hundreds of garden crypts. The move is part of the Pajaro Valley Public Cemetery District’s needed expansion to create more land for burials, said Bob Tanner, Pajaro Valley Public Cemetery District Board...

With most people staying close to home during the pandemic, looking for things to do and ways to stay safe, local nurseries have seen an uptick in customers. Stay-at-home orders have prompted many to find new hobbies—and gardening has been a popular choice. Sierra Azul...

The 112-room business, being built by Elite Development Inc. between Beach Road and Riverside Drive, has now reached the insulation, electrical and plumbing phase, said co-owner Juggy Tut. Barring any unexpected hurdles, Tut said he hopes to see the place up and running by the end of the year or in early January. Roof work is slated to be completed in December.

WATSONVILLE—Since deciding to open their own business, Dave and Marissa Molinari have learned plenty of lessons. Chief among those lessons: stay positive and remain focused on your goals. “It will never go according to plan,” Dave said. “It’s important to learn and stay positive through the...

K&D Landscaping Inc. of Watsonville took home a number of awards at the annual California Landscape Contractors Association Convention in San Diego on Nov. 12.

Two weeks ago, Amelia Loftus, owner of Hidden Fortress Coffee Roasting, was on the brink of closing her cafe in Watsonville just shy of its five-year anniversary. The shop, located at the end of a sleepy business complex on Hangar Way, had been struggling to...