Business

With the pandemic outbreak, most of us heard this warning many times: Stay at home. But that could have been softened a little bit with: “Stay at home and in the garden.” Because, for many of us, that’s what happened: People started plowing deep...

When the pandemic first hit, many retail stores across the globe were forced to shut down their brick-and-mortar locations and transitioned to online shopping, using virtual platforms to display and sell items. For Sindy Hernandez, designer and owner of Queen’s Shoes & More in Watsonville,...

WATSONVILLE—Swift efforts are underway to open a new Habitat for Humanity ReStore in downtown Watsonville.  The national second-hand retail store is aiming for a mid-August soft opening in the behemoth 9,700-square-foot building at 555 Main St. that once served as a grocery store, a furniture...

Smile Business Products parked its technology showroom bus in Watsonville on Wednesday.

Staff of Life, a Santa Cruz-based natural foods store that launched nearly a half-century ago, will move into the space occupied by Super Max Discount Foods.

WATSONVILLE—The Watsonville City Council will hold a study session on food trucks near the end of its Tuesday evening virtual meeting. The item was included in the meeting’s agenda released Thursday evening, but there was no staff report attached to it, causing confusion and worry...

Hilltop Mini Mart, 1007 Salinas Road, has remained family-owned since 1956.

Local trainer celebrates 15 years, dishes tips for New Year’s resolutions Most of Brian Orozco’s clients are in constant pain before they walk through the doors of his Main Street business, Functional Fitness Training Center. Tasks as simple as bending over to play with their...

WATSONVILLE—In November Uriel Mendoza of Watsonville will mark 21 years of being a bus driver for Santa Cruz METRO. When asked what he liked about his job, he plainly responded, “My job.”  His preferred bus route? “I like all of them,” he said. He said his customers are...

When Phoenix Artemisia decided to open a yoga studio in Watsonville in 2016, no other location around the city grabbed her attention more than downtown. That was despite some pushback from friends, who had concerns about her safety and that of her clients.  Artemisia, ever the...