Nonprofit gets national stage
Digital NEST earned national attention this month when it was named the featured charity for the AT&T Pebble Beach Pro-Am, one of golf’s most watched events.
Photo: Salmon season begins in Monterey Bay
Scores of fishers took to the sea out of the Santa Cruz Harbor Sunday to test their skills in snaring a few salmon. The salmon season began April 3 in the Monterey Bay area and down south to the U.S.-Mexico border. The length of...
Santa Cruz Cider Co. has first soft opening
Hangar Way in Watsonville was already booming with activity by noon this Fourth of July, as Santa Cruz Cider Company held the first soft opening of its new tasting room.
Local designer, shop owner gives back to community
Every year Sindy Hernandez, local fashion designer and owner of Queen’s Shoes, heads up two fundraisers to support local nonprofits.
Dubbed Fashion Cares, the fundraisers have amassed money for Jacob’s Heart, CASA, Monarch Services and more.
“It’s my way of giving back to my community,” Hernandez...
New dental office focuses on kids
Arpana Parti, DDS, has recently opened a new dentist office, Healthy Smiles, in Watsonville at 1970 Main St. in Watsonville Square near Nob Hill Foods.
Local nursery buzzing amidst pandemic, winter months
With most people staying close to home during the pandemic, looking for things to do and ways to stay safe, local nurseries have seen an uptick in customers. Stay-at-home orders have prompted many to find new hobbies—and gardening has been a popular choice.
Sierra Azul...
Try This | Sept. 27, 2019
"Try This" is a weekly column that celebrates local businesses — especially eateries, watering holes, coffee shops and the like.
Johanna Miller
Food: Ambrosia India Bistro
Even though it’s been many years since Little India left the East Lake Village Shopping Center, I still miss having such a great,...
Watsonville’s Crystal Bay Farm opens annual pumpkin patch
For more than 20 years, Crystal Bay Farm owners Lori and Jeff Fiorovich have offered the Pajaro Valley community a homegrown harvest tradition.
Every October, the couple transforms their farm into a family-friendly pumpkin patch, where people can come and pick out the perfect pumpkin,...
Van’s Shoes eyes smaller location
Van’s Shoes and Repair on East Lake Avenue is searching for a smaller facility, owner Jim van Lanen said.
Santa Cruz CORE to celebrate second location
Santa Cruz CORE will celebrate its grand opening in Watsonville on Saturday with music, food and a charity raffle for a year of monthly massage.
Photo story: Fill the Fire Truck effort aids in toy drive
Watsonville’s interim Fire Chief, Corey Schaefer, shows a sampling of the new toys that locals donated first-ever Fill the Fire Truck Toy Drive Dec...






















