Aptos Coffee Roasting Co. closes
After being served with a 30-day notice in July, Aptos Coffee Roasting Co. celebrated its long run in the Rancho Del Mar Center on Aug. 19 — its final day — with free coffee beverages and free pound-bags of coffee for all.
Second Harvest hosts annual awards dinner
On March 7, Second Harvest Food Bank Santa Cruz County hosted one of the organization’s most popular events of the year.
Local paint company restores iconic Pajaro Valley buildings
They’ve painted over 1,000 houses in Watsonville. Now the Hernandez father and sons company are on a roll, tackling a massive paint job for one of the most prominent historical homes in Watsonville, the 1901 Porter-Pista home on the corner of East Beach and...
New tattoo shop breaks through city’s strict restrictions on the art
WATSONVILLE—After spending more than a decade as a tattoo artist in Silicon Valley, Pepe Nunez has returned home.
Classic Calavera Tattoo is set to open soon in a location near the intersection of Freedom Boulevard and Green Valley Road that previously housed a bike shop.
Even...
Watsonville Prep gains approval to move into Gottschalks building
WATSONVILLE—Watsonville Prep School has found a home in downtown Watsonville.
The Watsonville Planning Commission on Tuesday approved plans to remodel a portion of the long-vacant Gottschalks Building on Main Street into a 41,000-square-foot school.
Navigator Schools, the parent organization of the charter school, and the Hansen...
Toadal Fitness opens in Watsonville
A long-standing fitness center—Toadal Fitness—has opened a new location at 25 Penny Lane in Watsonville. With other locations sprinkled around the county including downtown Santa Cruz, Live Oak, Westside Santa Cruz and Scotts Valley, the Watsonville location threw a soft opening Monday.
“While the previous...
Sears to close Capitola location
Sears Holdings announced this week that it will close dozens of stores throughout the U.S., including the location in the Capitola Mall.
PV Chamber awards scholarships
WATSONVILLE—The Pajaro Valley Chamber of Commerce and Agriculture recently announced the recipients of the 2020 Pajaro Valley Chamber Foundation Scholarship.
Local high school students Antonio Hueso-Fernandez and Jessica Rodriguez-Reyes were each awarded a $1,000 scholarship.
Hueso-Fernandez is a graduating senior at Aptos High School and will...
Local nursery buzzing amidst pandemic, winter months
With most people staying close to home during the pandemic, looking for things to do and ways to stay safe, local nurseries have seen an uptick in customers. Stay-at-home orders have prompted many to find new hobbies—and gardening has been a popular choice.
Sierra Azul...
Dominican Hospital gets $1M donation for workers
SANTA CRUZ—Dignity Health Dominican Hospital announced Monday that it has received a $1 million donation, which will be dispersed to hospital employees who have helped fight the coronavirus.
The anonymous donor is a “long-time friend” of the hospital who wanted to thank the workers specifically...
Missing 12-year-olds found safe
The 12-year-old girl who took her mother’s car and went on the run Saturday—and her 12-year-old boyfriend who joined her—have both been found In...





















