Business

WATSONVILLE—After spending more than a decade as a tattoo artist in Silicon Valley, Pepe Nunez has returned home.  Classic Calavera Tattoo is set to open soon in a location near the intersection of Freedom Boulevard and Green Valley Road that previously housed a bike shop.  Even...

Freedom Meat Lockers Manager Will Panise said the family-run business is offering a handful of specials for Mother's Day.

SANTA CRUZ COUNTY—Santa Cruz County Health Officer Gail Newel said she will revise her shelter-in-place order later this week, after Gov. Gavin Newsom releases information about slightly loosening statewide restrictions. Newsom is expected to launch Stage 2 of his “Reopening Roadmap,” which will allow retail...

WATSONVILLE—The Watsonville Planning Commission at its first meeting of the year Monday recommended the City Council move forward with a mixed-use apartment complex in downtown. If approved, the proposed four-story, 50-unit apartment building at 558 Main St. would be nestled into the historic corridor near...

After nine years, Wargin Wines will be moving its production and tasting room out of Watsonville—at least for the time being. The winery, which was established in December of 2012, was one of the first wineries to settle in the Pajaro Valley in recent years....

By Abigail Acosta, Special to the Pajaronian WATSONVILLE—The City of Watsonville is hoping recent additions to its Cannabis Equity Program will spark a time of opportunity for the city’s minority cannabis business owners. First approved by the City Council in 2019, the equity program was put...

CAPITOLA—A new branch of Outdoor Supply Hardware (OSH) is slated for a Jan. 6 opening in the former Orchard Supply Hardware store on 41st Avenue. Ryan Odell, store manager at the Napa OSH branch, said the company will run a soft opening in the first...

Watsonville has gotten its newest retail cannabis dispensary. Catalyst Cannabis, which has 17 other locations statewide, is the city’s third pot shop. The store opened on June 2, and plans a grand opening for the end of July. General Manager Jon Kolodinski has roots in Santa Cruz...

Business at California Pajarosa Floral, one of Watsonville’s last remaining large flower growers, has altered drastically since the outbreak of Covid-19 last year. Already dealing with an evolving industry before the pandemic due to growth in offshore production, things came to a sudden halt at...

WATSONVILLE—When Bike Santa Cruz County approached South County officials to start up a monthly community bike ride, Watsonville Cyclery owner Julian “Jules” Mandujano was eager to get involved. Every last Friday of the month, Mandujano offers up his business at 25 East 5th St. as...