Business

BFF Boutique: Vintage and Repurposed Fashions in Capitola Village will be closing its doors at the end of September.

WATSONVILLE—Watsonville’s first retail cannabis outlet, called The Hook, opens Friday. The 3,600-square-foot warehouse is located on a stretch of road on Hangar Way in a quickly growing part of the city that includes the Slough Brewing Collective and Santa Cruz Cider Co. Co-owner Bryce Berryessa...

The 39th annual EcoFarm Conference returned to Pacific Grove this week, and with it came the annual bus tour of local organic farms.

The owners of Beer Mule were hoping for an easy “soft opening” when they announced their first night via Instagram on Saturday.

WATSONVILLE—As many shelter-in-place restrictions remain in place due to Covid-19, state, county and city officials have looked for ways to allow businesses to open safely. This has included moving outdoors—onto sidewalks, into parking lots and even streets. Watsonville businesses have slowly been making the move,...

WATSONVILLE—Watsonville’s newest charter school now has a permanent home, and a long-vacant building on the Main Street corridor will soon have a new tenant. Watsonville Prep School, which opened in August with 180 kindergarteners, first- and second-grade students, plans to occupy the second floor of...

MOSS LANDING—A Moss Landing company that has produced a variety of vegan foods since its inception in 2017 will close by May 6, laying off 104 employees. In a March 4 Worker Adjustment and Retraining Notification (WARN) notice to employees, Sweet Earth Foods said it...

WATSONVILLE—With the Covid-19 pandemic—and the restrictions on businesses that have come with it—sticking around for the foreseeable future, the City of Watsonville is hoping a new program will allow restaurants and shops to better handle the hurdles currently in front of them. The Parklet Program...

When Phoenix Artemisia decided to open a yoga studio in Watsonville in 2016, no other location around the city grabbed her attention more than downtown. That was despite some pushback from friends, who had concerns about her safety and that of her clients.  Artemisia, ever the...