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Watsonville
September 7, 2025

Taylor’s Office City closing doors

A little more than seven decades ago, as the nation recovered from World War II and Main Street America flourished, Taylor’s Office City opened its doors in Watsonville and henceforth became the city’s preferred destination for all manner of office supplies. On June 30, the...

Local grower on cutting edge of organic farming

WATSONVILLE—About 200 people disembarked three large charter buses on Green Valley Road in Watsonville early Wednesday morning as part of the EcoFarm Bus Tour, a kickoff to the EcoFarm Conference in Pacific Grove this week.  The tour was visiting Strong Agronomy, a management company that...

Small businesses holding steady through pandemic, local fires

Watsonville small businesses
WATSONVILLE—First came the coronavirus in March and then the fires and smoke in August. While the CZU August Lightning Complex fire in the Santa Cruz Mountains is 100% contained, the Covid-19 pandemic continues. What have the dual disasters meant for Watsonville’s local businesses? So far,...

Watsonville shop specializes in rare currency, tokens

Few people may be aware, but Watsonville once had its own currency. From circa 1902 through 1929 there were $5 and $10 bills with the words “Pajaro Valley National Bank of Watsonville” printed on them. “I have bought them in the past, but not so much...

Martinelli’s among brands searching for safer bottle cap options

martinelli's bottle caps
WATSONVILLE—When the nonprofit Defend Our Health tested bottle caps from 141 beverage brands, they found potentially harmful chemicals in more than a third of them. Two Martinelli’s products were among these brands, but the Watsonville-based apple juice and cider company says it is now...

West Marine sold to equity fund

A New York-based equity fund will acquire West Marine, the company announced recently.

Tuttle Mansion hosting nonprofit fundraiser

WATSONVILLE—The outside of the historic Tuttle Mansion is currently adorned with electric Christmas lights for the first time ever. While the iconic Watsonville home, designed by architect William Weeks, seems like the perfect structure for holiday decorations, there is a reason why it hasn’t undergone...

New laundromat opens in East Lake Village

robert ruiz laundry room east lake village shopping center
A new laundromat has opened in the East Lake Village Shopping Center.  Owner Robert Ruiz said Laundry Room features 30 driers and 35 heavy-duty washing machines that can handle from two to eight loads (80 pounds) of wash. The 2,000-square-foot facility, which replaces a former laundromat...

Watsonville Hospital sale finalized

WATSONVILLE—Watsonville Community Hospital has a new owner. Halsen Healthcare announced Tuesday that the $30 million sale was finalized at midnight. “This is the first day that Halsen actually owns Watsonville Community Hospital,” Chairman and CEO Dan Brothman said. Halsen was holding a celebratory afternoon barbecue for its...

Prevedelli Farms Approaches 80 Years

Woman holding a flat of berries in a berry warehouse
In October, as part of the annual Open Farm Tour, Prevedelli Farms invites the public to celebrate its eight decades of operation.
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“Know their names” event memorializes dead Gazan children

Many of the several dozen people gathered at the Santa Cruz County Government Center Friday afternoon were in tears as Rolla Alaydi described her...